The Tasting Panel magazine

June 2014

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june 2014  /  the tasting panel  /  103 with their Glenfiddich serves. It can be anything the bartenders want to play with that works with the expression of their choice. Our whiskies are full of complex flavors offering many pairing opportunities. I think we will discover some interesting serves." With so much innovation going around, THE TASTING PANEL is thrilled to select six of the nation's top Serves to join us on a once-in-a-lifetime trip to visit the Glenfiddich distillery in Dufftown, Scotland in early 2015. Two representatives from each winning account will receive an all-expenses- paid trip to explore the whisky mother- land, where they will experience a VIP tour of the distillery. Even better? You will create your serve for a member of the Grant-Gordon family, who will judge your serve on quality, originality and promotion at your restaurant. One winning account will be selected and will be awarded $3,000 to spend on a day or night on the town with its hard working team. "We are very excited to sponsor some of our industry's finest for an up-close look at Glenfiddich," says Meridith May, Editorial Director for THE TASTING PANEL. "This trip will provide The Kindred Spirit finalists with a unique chance to experience and understand Glenfiddich's place in the history of Scotch whisky—all of which will be documented in THE TASTING PANEL, of course!" Agrees East Coast Brand Ambassador Struan Ralph, "Scotland is a magical place. Anytime we have the opportunity to bring people to our spiritual home and meet the family, they become part of our family. It changes people. It's really special." Want to Win a Trip to Scotland? Show Us Your Serve! How: Email KindredSpirit@tastingpanelmag.com for more entry info, or reach out to your William Grant & Sons Sales Rep to enter your Kindred Spirit Serve! When: We will be profiling entries in THE TASTING PANEL from now through the December issue. Enter by December 5, 2014 for your chance to win! The Glenfiddich gents: David Allardice, Brand Ambassador, Central; Mitch Bechard, Brand Ambassador, West; Struan Ralph, Brand Ambassador, East; Michael Giardina, Senior Brand Manager. TP0614_102-128.indd 103 5/23/14 9:50 PM

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