Post Magazine

June 2012

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at a glance Emeryville, CA's ADVANCED SYS- TEMS GROUP (www.asgllc.com), a video and film integration firm, has added pro audio veteran Mark Haynes to its staff. Prior to joining ASG, Haynes was VP of sales for Leo's Professional Audio in Oakland, where he worked for 26 years. He began his career in the early 1970s with Showco, one of the pioneers in large-scale sound reinforce- ment, where he toured nationally and internationally as FOH engineer for Willie Nelson, Diana Ross, Jefferson Airplane, and others. Directing collective THE COLONY (www.the-colony.com) has formed a new sister post house called AFTER- PARTY (www.afterpartyvfx.com). Man- aged by a creative team of directors and animation directors, Afterparty inte- grates advanced visual effects approach- es for commercials, Web, television and film. Afterparty's work includes ad cam- paigns for Hangar One Vodka, Airtel, Sony 3D and Fuji Xerox. Private equity house ENDLESS LLP acquired visual effects studio CINESITE (www.cinesite.com) from Kodak for an undisclosed amount. The deal involves Cinesite's existing management team. The new deal will give Cinesite resourc- es to expand the company into new territories, diversify its services and expand its global position. Cinesite is the visual effects house behind the Harry Potter films, John Carter, X-Men: First Class, Pirates of the Caribbean: On Strang- er Tides, Band of Brothers, Rome and Generation Kill. It is currently working on next James Bond film, Skyfall, and Para- mount Pictures' zombie epic World War Z, starring Brad Pitt. CHOMET CREATIVE GROUP (www. chomet.com) has teamed with SPARK (www.sparknyc.com) to develop origi- nal content for the Web and broadcast television. The relationship pairs Chom- et's broadcast TV sensibilities with Spark's corporate brand storytelling expertise to create video content for all environments. Spark focuses on brand- ed video strategies, production and dis- tribution, and is a division of content marketing company McMurry. You Can't Grade What You Can't See. Most Broadcast and Professional Monitors are 8-bit displays. That means they can reproduce only 16.7 Million Colors. However, a 10 or 12 bit video camera captures at least 1.07 Billion Colors. So, when you edit or grade on an 8-bit monitor, you are only seeing a fraction of the possible colors contained in true 10/12-bit content . TVLogic's 24" true 10-bit XVM-245W has been regarded by many as the most accurate LCD monitor available. Now, we've introduced two NEW 10-bit additions to the family - the XVM-175W and XVM- 325W. With full HD (1920x1080) native resolution, high-purity RGB LED (XVM-175W/245W) and Wide- Gamut EEFL (XVM-325W) backlight sytems, and integrated 3D LUTs - all three models in the XVM-Series are ideal for color critical applications yet retain all of the broadcast features found in our popular LVM Series. Add standard dual-link and 3G 4:4:4 input + support for import and export of popular color grading application LUT formats and TVLogic's XVM-Series let's you see ALL that you've been missing. 1-855-TVLOGIC (1-855-885-6442)  sales@tvlogicusa.com  www.tvlogicusa.com See the other 1,056,964,608 Colors You've Been Missing C M Y CM MY CY CMY K XVM-245W XVM-325W XVM-175W

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