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April 2015

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ATTO ANNOUNCES DISTRIBUTION RELATIONSHIP WITH INGRAM MICRO CANADA AMHERST, NY — ATTO Technology, Inc. (www.attotech.com), a storage, network connectivity and infrastructure solutions company, has entered into a distribution relationship with Ingram Micro Canada (www.ingrammicro.com), a subsidiary of Ingram Micro Inc. Ingram Micro will distribute ATTO's portfolio of storage and network connectivity products, which includes Fibre Channel, SAS, SATA, iSCSI, FCoE, 10GbE and Thunderbolt, to channel partners throughout Canada. ATTO provides a wide range of end-to-end solutions to help customers in the media and entertainment industries store, manage and deliver their data. "We are excited to be working with Ingram Micro to strengthen and execute against our growth objectives in Canada," says Jeff Marks, director of world- wide channel sales at ATTO Technology, Inc. "As the IT market evolves, users are faced with new challenges that require a much higher level of performance from their infrastructures. By making our complete portfolio of network con- nectivity products available through Ingram Micro's reseller channel, we can deliver to our customers' unique solutions to maximize their performance in today's data intensive applications and services." With Ingram Micro, ATTO will extend and recruit new resellers into its ATTO Accelerate Partner Program, to grow the partner network and expertise in the region. The Program will provide both companies' sales and reseller teams with the technical tool to conduct focused channel development with solutions training, certifications, educa- tion services and pro services. RTW APPOINTS HHB COMMUNICATIONS AS NEW UK DISTRIBUTOR COLOGNE, GERMANY — RTW (www.rtw.com), a provider of visual audio meters and monitoring devices for professional broadcast, production, and post, has announced the appointment of HHB Communications, Ltd. (www.hhb.co.uk), as the company's new UK dis- tributor. HHB delivers pro audio equipment solutions to broadcasters and post facilities worldwide. The company will distribute RTW's entire line of products, including the TouchMon- itor hardware range and the new Mastering Tools software, an entirely-new range of products that provides the functionality of RTW's TM7 and TM9 basic PPM instrument meters as standard-format plug-ins for Windows and Mac OS. "The UK's Digital Production Partnership's (DPP) adoption of EBU loud- ness standards has made the region a very important market for innovative audio loudness tools," says Andreas Tweitmann, CEO of RTW. "HHB is the UK's leading supplier of loudness technology and we are confident that the staff's expertise will enable the company to deliver the best sales and technical sup- port to the top broadcast and post facilities in the region." VIDEOGUYS LAUNCHES UPDATED WEBSITE GLEN COVE, NY — Vid- eoguys.com, a reseller of video editing and production equipment, has improved its Web- site (www.videoguys. com). The site is home to 2,200 products, as well as 5,000 blog posts and guides. Pag- es are now easier to find and load faster. There are also now more product videos and images, along with easier to read descriptions and specs. Products can now be easily compared to one another, too. An expanded academic catalog offers special discounts for students and teachers who qualify. And electronic software downloads are available for most titles, with a Videoguys software library to hold all purchases in one place. The site's live chat feature can connect customers with technicians online during business hours. Customers can also share their experiences and prod- uct reviews online. The site accepts PayPal for payment, and soon, customers will be able to build a shopping cart and request a quote. "We have definitely come a long way from our first Website," says Gary Bettan, president of Videoguys.com. "But, what I am excited most about is knowing that this site will allow us to stay on the cutting edge and continue to offer our customers new features and the very best experience now and well into the future." RENTEX FIELDS 20 PANASONIC HD STUDIO CAMERAS CANTON, MA — Rentex (www.rentex.com), wholesale provider of computer, audio visual & production rental equipment, has recently increased its supply of Panasonic (www.panasonic.com/broadcast) AK-HC3800 HD studio cam- eras to 20 units. Rentex has a nationwide presence, with offices located in Boston, Phila- delphia, New York, Washington, DC, Chicago, Dallas, Las Vegas and Orlando, supplying companies, trade shows, meetings and events with computer and audio visual rentals and services. It handles a range of Panasonic professional video products that also includes multiple AV-HS450N HD switchers, AW- HE60S HD pan/tilt/zoom cameras and AG-AC160 AVCCAM camcorders. "When we upgraded to HD studio models, we chose the HC3800 based on its advanced technology, superb image handling, overall quality and ease- of-use," says Don Gaskill, VP, Rentex. "It's been a very successful investment." The AK-HC3800 is an HD studio camera equipped with three high-sensitivi- ty, high-quality 2/3-type 2.2-megapixel CCDs, a high-precision 16-bit A/D image processing circuit, and the latest generation 38-bit digital dignal proces- sor (DSP). RESELLER NEWS

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