The Tasting Panel magazine

October 2012

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Page 14 of 140

INDUSTRY SPOTLIGHT The Hess Collection Appoints New Division Managers N ational Sales Manager Jill Goodrich-Collas tells us that the winery's sales team is now assigned to three key divisions. Chris Ireland, most recently has been named Central Division Manager. Brandon Middleton continues as West Division Manager and Jesse Nevarez has been appointed Retail Precept Wine Appointments U nderscoring its growth as one of North America's top 20 wine producers, Precept Wine has some news on its talented team of wine professionals. PROMOTIONS Kirk Brewer – Senior VP of Sales Administration Brewer will spearhead international sales, pricing, compliance, wine ship- ments, distribution contracts, sales reporting and analysis. Ken McCabe – Senior VP of National Accounts Maureen Lara-Fournier. Jesse Nevarez. National Retail Manager and Eastern Central Regional Sales Manager, will now lead the Eastern Division. Brian Batridge Chris Ireland. Chain Manager/West. Maureen Lara-Fournier has joined Hess as South Central Regional Sales Manager. Heineken USA Appoints Matthew Kahn Vice President of Marketing, Portfolio Brands Heineken USA has appointed Matthew Kahn Vice President of Marketing for Portfolio Brands. In his new role, Kahn will be responsible for leading the development and execution of brand strategy, media and public relations for Dos Equis, Newcastle Brown Ale, Amstel and the recently acquired Strongbow Cider brand. Kahn will manage the selection of creative agencies, the development of creative content, the negotiation of merchandising opportunities and media placements. In addition, he will oversee brand-related events and sponsorships, non-retail sampling and media relations. "We're delighted to welcome Matt Kahn to HEINEKEN USA," Matthew Kahn. says Lesya Lysyj, Chief Marketing Offi cer, Heineken USA. "Matt's background of successfully marketing global brands for nearly 20 years has undoubtedly equipped him to help take our beer brands to the next level." Prior to joining HEINEKEN USA, Kahn was a Senior Vice President of Marketing, at Energy Brands, Inc./glacèau. Prior to joining Energy Brands, Inc./glacèau, Kahn worked at The Coca-Cola Company, managing the marketing for several top global brands including Coca-Cola Classic, Sprite, Nestea and a variety of sports and energy drinks. 14 / the tasting panel / october 2012 McCabe will be responsible for the implementation and success of Precept's Wine Portfolio across key accounts in North America. Sara Morscheck – VP, National Accounts Morscheck cemented Precept's early relationships with Total Wine, Fresh Market and Cost Plus, and opened channels for its innovation and exclusive programs. She will continue with select chain account programs, and develop deeper relationships in the Midwest and South. NEW HIRES Mark Harmann – Senior VP of Sales - West A wine industry veteran who most recently served as Portfolio Vice President for Southern Wine and Spirits in Seattle, Harmann will lead Precept portfolio sales in the West. Ryan Sullivan – Regional Director of Sales - New England. Responsible for eight states in the Mid-Atlantic, Sullivan reports to Chad Lapp, SVP Sales - East. Lisa Gleason – VP, National Accounts Gleason will head up Precept's national on-premise division. Austin Gangel – Northwest On-Premise Manager

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