The Tasting Panel magazine

March 2012

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VARIETY-PACK SALES ARE UP MORE THAN 40% 1. Nielsen, Grocery & Drug, 52 weeks ending 8/13/11 2. Nielsen, Food & Drug, 52 weeks ending 8/13/11 3. Nielsen, Total U.S. Food, Drug & Convenience, fiscal year ending 12/31/11 1 MEXICAN BEERS REPRESENT ALMOST OF IMPORTS SOLD2 50% Enjoy Our Brands Responsibly ©2012 Cervezas Mexicanas, New York, NY DOS EQUIS SURGED AT RETAIL IN 20113 17%

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