Issue link: https://digital.copcomm.com/i/674905
may 2016 / the tasting panel / 103 Straight to the Top with PENTHOUSE SPIRITS CREATIVE ENTERTAINMENT COMPANY BUILDS ON LEGACY WITH LINE OF UPSCALE SPIRITS When your motto is "Life on Top," you'd best have a product that lives up to that expectation. Penthouse Spirits takes a playful approach to crafting its grow- ing top-of-the line spirits' portfolio, which includes a vodka distilled six times, cherry vodkas branded as Libido Libations, Penthouse Canadian Whisky and Penthouse Whisky Tequila Fusion. The Penthouse brand—yes, the same company behind Penthouse magazine—is celebrating its 45th anniversary, during which time it has boasted a rich history as a leading men's lifestyle and entertainment house. Through its spirits arm, it has expanded to include female-friendly concoctions, a move that mirrors the magazine's changing editorial direction to be more inclusive. Penthouse Canadian Whisky ($32 SRP) is made from hand-crafted Canadian Whisky aged three years in white oak barrels, which impart a smooth texture and sweet finish. The 80-proof spirit is bottled in Holland at a 175-year-old distillery. The twist-off cap encour- ages quick and easy access to the fun inside the bottle. Penthouse Whiskey Tequila Fusion ($29.99 SRP), the first of its kind in the United States, is crafted from whiskey from Nova Scotia and tequila from Jalisco, Mexico and is bottled in Holland. The 70-proof spirit is made with American whiskey and offers a bold finish of tequila—a versatile option for the younger, nightlife-seeking demographic. The innovative, trend-setting company is drawing on brand recognition to make Penthouse Spirits a household name for years to come. —B. T. See page 112 for more coverage of Penthouse Spirits at our San Francisco Spirits Speed Tasting. THE VAULT SPIRITS COMPANY