Issue link: https://digital.copcomm.com/i/65124
INDUSTRY SPOTLIGHT New Ambassador for Wines of Chile J Jennifer Desmond. ennifer Desmond, DWS, has been named Brand Ambassador in New York for Wines of Chile USA. Her responsibilities will focus on developing and maintaining relationships with buyers in both on and off-premise accounts in the New York Metro area. Jennifer holds the prestigious Diploma in Wines and Spirits from the Wine and Spirits Education Trust (WSET) and is currently the co- chair of the Wine Committee for the New York Women's Culinary Alliance. According to Lori Tieszen, Executive Director of Wines of Chile USA, "As Brand Ambassador in New York, Jennifer will be spearheading trade efforts, complementing the work Rebecca Chapa has been doing for us in San Francisco." Wine Caddy Sculptures W ine Caddy Sculptures, from H & K Recycled Metal Art, are beautifully hand-crafted metal art pieces made from recycled steel and copper by European artisans. Preserving Old World craftsmanship, each piece is individually bent, cut, welded and brushed, resulting in an original work of art. $29–$119. www.winecaddys.com New Industry Database from Technomic A s the industry evolves, so should the way we ana- lyze it and look for new opportunities. Such is the thinking of the Adult Beverage team at Technomic. The Chicago-based market research fi rm will soon release its 2012 SpiritsTAB, the fi rst in a series of in-depth reports containing national volume and sales information on the U.S. adult beverage market. Leading the Adult Beverage Resource Group are Senior Director Donna Hood Crecca and Director of Research Eric Schmidt. Crecca has covered adult bever- age in both the on-premise and retail markets for nearly two decades, most recently as Publisher and Editorial Director of Nightclub & Bar. Schmidt has been tracking and analyzing adult beverage sales and volume trends for ten years, working with Beverage Information Group and Beverage Marketing Corp. Also involved is David Henkes, Vice President at Technomic and leader of its Adult Beverage Insights Group. See our in-depth story on page 70. www.technomic.com Winning by a Nose E arlier this spring, Four Roses Bourbon and the Kentucky Derby Museum opened the "Urban Bourbon" exhibit in Louisville. The exhibit show- cases several brands, including Maker's Mark, and explains how Louisville's Whiskey Row, blending houses and shipping ports helped make the iconic whiskey what it is today. The gallery features a Four Roses Bourbon nosing area and sells select single barrel bourbons. —Fred Minnick A visitor smells bourbons at the Four Roses nosing area at Louisville's "Urban Bourbon" exhibit. 12 / the tasting panel / may 2012