BAR registration includes full access to NRA Show co-located at McCormick Place, May 21-24.
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Browse hundreds of established and emerging beverage alcohol brands and labels. Find new ways to build
revenue through strategic menu development, creative marketing and promotions, and serve sales training.
Whether you're looking to develop a killer happy hour beer special, learn from master mixologists, or curate
the perfect wine list, this is the place to be.
If the bar is your livelihood,
BAR is your Show.
