The Tasting Panel magazine

October 2014

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70  /  the tasting panel  /  october 2014 70 /  the tasting panel  / october 2014 9 SURVIVAL TIPS: HOW TO GET LOST IN THE WOODS WITH HIGHLAND PARK 12 YEAR OLD So you've found yourself stranded in the woods again? Perhaps next time you'll take up the advice of your spouse and ask for directions—but what do strangers know anyway? Digging through your pack, you've found the perfect solution to this trip's navigational dilemma in a single bottle of Highland Park 12 Year Old, the Swiss Army knife of the single malt category. With a strong, dark smoke that's sure to signal any passersby, and rich, smooth flavors laced with honey and heather, getting lost may have to become the new standard. Suddenly the approaching snowstorm seems much less daunting as the warming, silky mouthfeel flows out of the bottle into your very core. Produced in the Orkney Islands, this whisky has set the standard for golden malts for years on end. Survival seems almost guaranteed with Highland Park 12 Year Old—it's been keeping you alive and strong through the most treacherous of holiday family gath- erings, after all. The first proprietary bottling of Highland Park Single Malt Scotch Whisky, the 12 Year Old has remained the core expression for the range since 1979, and it's easy to taste why—whether lost in the woods or cozy by the fire. This strong-bodied expression is a suitable sidekick for any adventurer. Tallyho! 10 What's an adventure without a trusty sidekick—more specifically one named after a mythical sea beast! Kraken Rum is the first black spiced rum on the market, and its deep, dark color pro- vides a sense of mystery while representing this legendary beast's protective ink—quite handy in those quick getaway moments. But considering the rum's rich and powerful blend of 13 spices and flavor notes of cinnamon and hints of vanilla, citrus and coffee, we're not very prone to run away. Kraken Rum has had tremendous success in the U.S. and has even generated a thriving social community via its mobile game, Kraken Simulation Application for Nautical Maneuvering, and a popular online store—plenty of appropriate adventure gear found here. Hoping to expand upon and satisfy this following, its recently launched advertising campaign, "Black Ink," brings the Kraken to life and will run on television this upcoming fall season. The eye-catching and intriguing bottle, reminiscent of Victorian-era packaging, has two rings that evoke the beast's eyes and allow for easy carry, completing this rum's adornment and se- curing its title as the perfect travel companion. While Kraken Rum tastes great neat or on the rocks, we recommend trying the Perfect Storm (Kraken, ginger beer and lime) for a true whirl- wind of flavor and fun—something this brand handles like a beast. SURVIVAL TIPS: HOW TO ENCOUNTER A WILD BEAST WITH KRAKEN RUM So you've found yourself stranded in the woods again? Perhaps next time you'll take up the advice of your spouse and ask for directions—but what do strangers know anyway? Digging through your pack, you've found the perfect solution to this trip's navigational dilemma in a single bottle of Highland Park 12 Year Old, the Swiss Army knife of the With a strong, dark smoke that's sure to signal any passersby, and rich, smooth flavors laced with honey and heather, getting lost may have to become the new standard. Suddenly the approaching snowstorm seems much less daunting as the warming, silky Produced in the Orkney Islands, this whisky has set the standard for golden malts for years on end. Survival seems almost guaranteed with Highland Park 12 Year Old—it's been keeping you alive and strong through the most treacherous of holiday family gath- The first proprietary bottling of Highland Park Single Malt Scotch Whisky, the 12 Year Old has remained the core expression for the range since 1979, and it's easy to taste why—whether lost in the woods or cozy by the fire. This strong-bodied expression is a 70  /  the tasting panel  /  october 2014

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