Issue link: https://digital.copcomm.com/i/196542
· • A D V e R TO R I A L • · NaturalFront Realistic 3D Facial Animation Animate Faster. Pay Less. Don't Sacrifice. Things you don't need to use to achieve realistic 3D facial animation with NaturalFront. Contacts NaturalFront Ltd P.O. Box 2447, Los Angeles, CA 90078, USA Tel: +1 707 235 0743 E-mail: info@naturalfront.com http://www.naturalfront.com In the world of 3D facial animation, there's an unspoken law: If you want higher quality, you have to pay a higher price. But as we all know, rules were made to be broken. Why make that constant trade-off between quality and price when you can produce the highly realistic results for a much lower price, and much faster? NaturalFront has challenged this unspoken law using a breakthrough analogy. Just like when Newton made an analogy between the falling apple and the orbiting moon to create the Law of Gravitation, NaturalFront has made an analogy between the modification of rational curves and the movement of muscles to create the Law of Low-Cost, Realistic 3D Facial Animation. Quite simply, it turns traditional animation techniques on their head by using the rational curve as a control mechanism to change the shape of a 3D model. In other words, it is actually the dynamic movement of 3D objects that is being modelled. This new approach changes the fundamental rules, resulting in high-quality 3D animation, but with a drastically lower production time and cost. And the innovation itself is covered by a strong patent portfolio. One such application (pat. app. no. 10/862,396) within the portfolio has been examined by the United States Patent and Trademark Office, and is now allowed to be issued as a patent. In a nutshell, realistic 3D facial animation can now be created in real-time, using nothing more than NaturalFront's software. In other words, no rigging, no morph targets or blend shapes, and no keyframing are needed. Now, for those of you asking what the difference is between the impressive Siggraph demos in facial animation and NaturalFront's solution, there's a simple answer: Although most of the Siggraph demos focus on motion capture, they still rely heavily on traditional modeling and animation techniques. NaturalFront's unique new solution, however, works without the need for any such This 3D scene was created with techniques; it actually changes the approach on a more nothing more than NaturalFront's fundamental level. And although nothing stops Naturalsoftware. No rigging, morphing Front's solution from being seamlessly integrated with or blend shapes, key-framing, or motion capture, there is absolutely no requirement to do motion capture were used. so. With NaturalFront's solution, high-quality, realistic 3D facial animation can genuinely be achieved surprisingly quickly and with minimal cost. With the revolutionary 3D algorithms that are exclusive to NaturalFront, not only can professionals now realistically animate 3D faces in a fraction of the time and at a very low cost, but the technology's flexibility and robustness also allow the developers to improve and refine it at unprecedented speed. Thus, the developers behind NaturalFront are refusing to rest until they have made realistic 3D facial animation as easy as possible. But as it stands, it is already an incredibly powerful and low-cost way to automate 3D facial animation, and the only way to believe it is to see it. And right now, NaturalFront is inviting beta-testers to try its Minimum Viable Product (MVP) completely free of charge. NaturalFront invites you to try the product, and join the discussion on where you'd like to see this fantastic innovation take your creative vision next. Animator, business owners, and creative directors, isn't low-cost, fast, realistic 3D facial animation a future you want to be a part of?