The Tasting Panel magazine

August 2015

Issue link: http://digital.copcomm.com/i/551222

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Cider remains one of the hottest categories in beverage alcohol with consumption spiking in the fall – September through November. With ciders high profi t margins and Strongbow's higher sales rates (over well-known cider brands) 1 your fall selling season could be your BESTEST ever. CIDER VOLUME HAS GROWN OVER 80% PER YEAR SINCE 2012 2 YTD CIDER IS THE FASTEST GROWING SEGMENT IN THE ON-PREMISE BEER CATEGORY +20.4% AND VOLUME HAS GROWN MORE THAN 1.5X SINCE 2013 3 STRONGBOW GOLD APPLE AWARDED BEST TASTING COMMON CIDER * *Strongbow Gold Apple 2014 highest rated common cider by Tastings.com 1. GuestMetrics – YTD March 2015 2. Nielsen Scantrack, FDCM+, case volume, 52 weeks ending 11/8/14 3. GuestMetrics – YTD March 2013, 2014, & 2015 ©2015 STRONGBOW ® Hard Apple Ciders. Produced by Stassen SA. Imported by Bulmers Cider Company, White Plains, NY Enjoy Our Products Responsibly. CONTACT YOUR DISTRIBUTOR REPRESENTATIVE TODAY VARIETY PACK AVAILABLE ONLY IN THE OFF-PREMISE

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