CAS Quarterly

Fall 2017

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50 F A L L 2 0 1 7 C A S Q U A R T E R L Y AND THE RELEASE OF DISNEY AND PIXAR'S BRAVE in the summer of 2012 introduced the world to Dolby Atmos. This new immersive audio format expanded the articulation of sounds in a mix with an increased speaker count and use of the z-axis. Dolby Atmos' ability to scale mixes based on playback speaker setup and room size provided an increased level of mix continuity and accuracy across playback venues. As theatrical installations grew, expansion into the home arena, naturally, followed. Blu-ray discs with Dolby Atmos soundtracks are readily available for theatrically released movies. However, some shows that weren't originally mixed in Dolby Atmos are now available, including the multiple CAS Award-winning Game of Thrones. We're also seeing broadcasters and streaming services incorporate the technology. BT Sport broadcasted the Liverpool vs. Chelsea soccer match in Dolby Atmos last January and Sky Sports will broadcast 124 Premiere League matches in Dolby Atmos this season. Vudu and Netflix can stream Dolby Atmos mixes, with Netflix now creating original content that is mixed in Dolby Atmos. There are even Dolby Atmos music mixes. To celebrate the 50th anniversary and release of a boxed set, The Beatles' Sgt. Pepper 's Lonely Hearts Club Band, we held Dolby Atmos mix listening experiences at select venues in North America. And R.E.M. included an Dolby Atmos mix of the whole album in the just released 25th anniversary reissue of Automatic for the People. b y M a t t F o g l i a C A S USER INSIGHTS

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