Issue link: https://digital.copcomm.com/i/786156
www.postmagazine.com 8 POST FEBRUARY 2017 PARIS — Firefly Cinema (www.fireflycine- ma.com), a developer of affordable color grading and dailies processing applica- tions, announced V.6 of its comprehen- sive color grading software suite which includes: FirePlay (for playback), FireDay (for digital dailies) and FirePost (for color finishing). Used on hundreds of feature films (Planetarium, The History of Love, Belle and Sebastien), FireFly Cinema solu- tions provide an integrated and produc- tion-wide approach to managing color workflows on-set, through dailies and post production. According to the company, the FireFly Cinema applications are built to be faster, less complicated and more affordable for independent filmmakers as well as big budget features. Thanks to FireFly Cinema's unique SaaS (Software as a Service) licensing model, productions pay only for what they need when they need it. For V.6, an enhanced graphical inter- face has been developed to make the product suite more intuitive for new and existing users. FirePlay is a free, high-quality, on- set playback and previewing tool that can handle almost any camera format and provides simple professional color BITS & PIECES ATLANTA — DigitalGlue (www.digital glue.com), an equipment, integration and software development provider for the production and distribution of digital video, recently opened a new studio office in Atlanta — home to a burgeoning film and produc- tion community. With its new space, DigitalGlue offers customers equip- ment demos, training, virtual reality (VR) and post production facilities, expanding beyond the company's tra- ditional role in broadcast contribution and distribution. Located near Atlanta's Westside area, close to such popular sections as Midtown and Atlantic Station, the company's new offices are nestled within a film and television studio with 27,000 square feet of studio space featuring production facilities and other amenities. Major features include a large training and confer- ence room equipped with 102-inch interactive whiteboard/projection screen, 7.2 surround sound audio speaker system and wireless HDMI connectivity from computers to the screen. The offices include a demo room featuring multiple Silverdraft supercomputers for immersive VR, BlackMagic Design DaVinci Resolve and 3D animation. There is also a dedicated post production room for coloring. In all, it's a space where TV production and post profession- als can work with advanced solu- tions from Red, Silverdraft, Adobe, Harmonic, BlackMagic Design and more. "This new facility is way beyond a traditional sales office," says Tim Anderson, CEO of DigitalGlue. "What we are providing to this flourishing TV and film production community in Atlanta is a complete DigitalGlue workflow laboratory. We want cus- tomers to come in, try out new tech- nologies, tools and solutions, learn more about how to use them and even be able to complete projects in our post production suite. No one else is doing anything like this. We've created a complete, end-to-end technology environment that demon- strates to industry professionals how they can save time and add value." Atlanta offers a multitude of industry opportunities, as support- ed by the booming production and film industry that took off following the Entertainment Investment Act passed in 2008. Known throughout the industry as "Hollywood South," DIGITALGLUE OPENS NEW ATLANTA OFFICE; EXPANDS PRODUCTION AND POST SERVICES FIREFLY'S NEW SOFTWARE SUITE V.6 INCLUDES: FIREPLAY, FIREDAY & FIREPOST