The Tasting Panel magazine

October 2016

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30  /  the tasting panel  /  october 2016 A s the beverage industry's largest career network, BevForce knows who's coming and who's going at the leading global beverage companies. BevForce is the only beverage industry staffing agency providing both an online job board and executive recruiting services. Visit to sign up for the Movers & Shakers newsletter or to report your job move or recent hire. Dominic Engels has been named Chief Executive Officer at Stone Brewing. He had been President at POM Wonderful. Dave Duffy has been named Vice President of Business Development at Brooklyn Brewery. He had been Affiliate Advisor at First Beverage Group. Forbes A. McMullin, Jr. has been named Vice President of Sales, U.S at Loch Lomond Group. He had been Senior Director of Sales, Spirts at Constellation Brands. Andy Bartee has been named National Sales Director at Ehlers Estate. He had been Director of Sales at Copain Winery. Charles Gilmore has been named Head Winemaker at CK Mondavi. He had been a winemaker at Fetzer Vineyards. Zach Mikolenko has been named Craft Spirits Manager at Independent Wine & Spirits. He had been Sales Representative at Blueprint Spirits. Summer Lee has been named Field Sales Manager at Purity Vodka AB. She had been Brand Manager at Jack From Brooklyn. Embrace Change The ultimate question that permeates through every job seeker's mind is, "I don't like what I'm doing. I always wanted to do (insert dream job), but I have no idea how to change careers." While changing a career path is not easy, we asked BevForce Career Concierge Ryan Marcus (he recently made an industry jump!) for three simple steps to help you make a big move. Align. To begin, you will need to spend time thinking through what the career change is. Ask yourself, "How do my personal aspirations align with my current career and desired future career trajectory?" From this, you will be able to identify the key elements dictating the career change process. Create. In addition to your résumé, spend some time creating your personal brand story. A strong brand story should incorporate what you are passionate about— causes, interests, life goals—while leveraging your current experience to parlay into a new role. Remember to create a well-rounded narrative for you and your career path beyond day-to-day tasks, since you may not have an exact skill match in your current positions and industry. Deliver. Once you have sourced opportunities and set up interviews, be prepared for employers to ask, "Why us?," especially when the role is something you have never done before in a new industry. Deliver with confidence, speaking to how your skillset applies to the new opportunity and present some examples of similar tactics you may have used to achieve goals in your current role. These goals may be different from what will be asked in this new job but will highlight how you possess the innate ability to deliver success, if and when you are given the chance to do so. Ready to make a move? Tap into BevForce at or email for additional tips and tricks about how to land a career in the Beverage Industry. #greatjobeverybody Movers & Shakers CAREER CORNER

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