The Tasting Panel magazine

June 2016

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Page 95 of 132

june 2016  /  the tasting panel  /  95 Zach Patterson, partner at the Melrose Umbrella Co. in Los Angeles, utilized Jack Daniel's Single Barrel Select in his Southern Sling cocktail, which was served at the Las Vegas event. The man of the hour, Brand Ambassador Eric "ET" Tecosky, signs a fan's Jack's Black Book, a book he authored to help show how the brand was being used in bars west of the Mississippi. At the Los Angeles book launch party, guests were treated to a night of book signings, blackjack, music, food and, most important, Jack Daniel's cocktails. At the L.A. celebration, featured bartenders—like Meagan Crumpley, bartender at Ironside Fish & Oyster in San Diego's Little Italy—recreated their Jack Daniel's cocktails for party-goers. ♦ ♠ ♥ ♣ ♦ ♠ ♥ ♣ ♣ ♣ ♣ Tony Abou-Ganim, the Modern Mixologist; Jack Daniel's Brand Ambassador Eric "ET" Tecosky; and Andrew Pollard, Beverage Development Specialist for Wirtz Beverage Nevada, show off their pages in Jack's Black Book. ♦ The first word that comes to mind when I think about Jack Daniel's is iconic; IT HAS BEEN A CONSTANT IN MY CAREER SINCE I STARTED OUT IN 1980, and it's honor to be included in its continued story. —Tony Abou-Ganim, the Modern Mixologist ♣ ET REIN- VIGORATED MY ENTHUSIASM FOR JACK DANIEL'S; it's great to see a timeless brand reintroducing tradition. —Andrew Pollard, Beverage Development Specialist for Wirtz Beverage Nevada

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