Discover Hollywood

Spring 2012

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The Rubix RIGHT & BELOW GROUPING: The Rubix evokes mid-century California moderne style. wood's historic buildings. Built in the 20's and 30's to accommodate the needs of the burgeoning movie in- dustry, apartment "hotels" offered large studio apart- ments—one room with a living space, kitchen and bathroom. Some units have up to two bedrooms and there are few amenities other than the cache of living where Charlton Heston or Humphrey Bogart, lived early in their careers. While many do offer underground parking garages, parking is at a premium with these buildings as they were built when Los Angeles had one of the best transporta- tion systems in the country and a Red Car streetcar line ran down the center of Hollywood Boulevard. The Hud- son Apartments (formerly The Hillview) one of the few older apartments right on the boulevard in the center of Hollywood was the first to be built for actors who were considered "undesirable" in the early years of Hollywood as it changed from a sleepy suburb of Los Angeles into the Entertainment Capitol of the world. Nearby along the side streets, you'll find many historic apartment buildings—The Fountenoy and the Fleur de Lis on Whitley. Studios and one-bedrooms that range in price from $1,100 to $1,600 depending on which floor and how recently renovated. All have their stories and lore of who lived there, but perhaps the most well known is the Lido Apartments at Wilcox and Yucca made famous by The Ea- gles as "Hotel California." Its large lobby pictured on the album of the same name is much calmer than the rock 'n roll 70's and still retains the al- lure of yesteryear. While the early apart- ments were built to house the workers of Hollywood's new industry, through the years each has seen countless "wannabees", actors, filmmak- ers and musicians pass through. Today little has changed but added to the ten- ant mix are students who attend the many acting, film and music schools in the central Hollywood area. However, in the newer apartments the rents are above most student budg- ets. Their ten- ants are an eclectic mix of Seventy 46, originally a 1930's office building, features city views, a dramatic, vaulted lobby and checkered hallways. Seventy 46 SPRING 2012 / DISCOVER HOLLYWOOD 35

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