The Tasting Panel magazine

September 2013

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PHOTO: ANDREW SOUTHAM CASAMIGOS TEQUILA George Clooney and Rande Gerber F riendship is among the strongest and most celebrated of human relationships. Now, for the first time, friendship has served as the nexus of a premium brand of tequila. Casamigos Tequila is the creation of three lifelong friends who spent years quietly appreciating a tequila of their own making. That the friends are celebrities is secondary to the fact that the tequila they created is a sensation in its own right. "The founders and owners of Casamigos are longtime friends actor George Clooney, famed restaurateur Rande Gerber and real estate mogul Michael Meldman," says Casamigos Tequila General Manager and COO David Gimpelson. "Casamigos was initially intended for personal use and to be shared only with family and friends. George and Rande worked closely with the master distiller and held many blind tastings until after five years blend was perfected." Casamigos Blanco is rested in stainless steel prior to bottling to allow its constituent flavors to fully integrate. The Casamigos Reposado is barrel-aged for 7 months. Partners Rande Gerber and George Clooney founded Casamigos with Michael Meldman (not pictured). SERRALLES USA TEQUILA REVOLUCION Juan Carlos   A ll things being equal, the better the agave, the better the tequila. That being true, Tequila REVOLUCION Silver 100% Agave Tequila is about as high quality a tequila as you can get. It is distilled using USDA and EU certified organic agaves grown in the Lowlands of Tecolotlán; the entire production process is certified organic under the same USDA and EU guidelines.  The man behind REVOLUCION is founder and brand owner Juan Carlos. "I always wanted to make tequila after having enjoyed so many of them in my lifetime. I had this taste profile in my mind for the perfect tequila and every time I drank some other brand I'd mentally identify the things I would correct were it mine." Juan Carlos founded Tequila REVOLUCION in 1996. "When you embark on creating something like this, it becomes a passion, almost an obsession; you forget the money and the hours of work invested and the time away from your loved ones. It is very rewarding to see a product from the earth become something so sophisticated and elegant. This transformation is amazing to me and this is why I keep at it, to be part of this magic." www.tequilarevolucion.com TEQUILA REVOLUCION 124  /  the tasting panel  /  september 2013 TP0913_104-156.indd 124 8/22/13 10:31 PM

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