The Location Managers Guild International (LMGI) is the largest organization of Location Managers and Location Scouts in the motion picture, television, commercial and print production industries. Their membership plays a vital role in the creativ
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38 • LMGI COMPASS | Summer 2026 2025 Emirates NBA Cup: Who Will Capture the Cup? American Express: There's Nothing Like Platinum Covered California: For the Love of California Why Hollywood Chooses This Landscape: Greater Zion: Toyota Trucks: They Don't Read Reviews 2025 EMIRATES NBA CUP: Who Will Capture the Cup? America becomes a cinematic playing field as the league's brightest stars chase the Emirates NBA Cup through a series of heist-style set pieces across the U.S. From a tree-lined rural Georgia highway to SoHo's cobblestone streets in New York, each location celebrates the identity and competitive spirit of its team and city. The action climaxes in a dusty race across the Nevada desert within sight of the Las Vegas skyline—the vast, open landscape saying everything about winner-take-all stakes and the passionate NBA fandom that fuels them. AMERICAN EXPRESS: There's Nothing Like Platinum From the U.S. to Morocco, the Platinum Card lifestyle is captured through a vibrant tapestry of dazzling destinations. The timeless elegance of New York's Waldorf Astoria, a complimentary breakfast at Roku Kyoto, and a round of golf at Wynn and Encore Las Vegas define a world of exceptional experiences. Horseback riding through the mountains of Telluride and luxuriating by the pool at the Mandarin Oriental Marrakech are all within reach with the swipe of the card. Together, these extraordinary locations paint a vivid portrait of luxury, adventure and hospitality, each expressing the same enduring promise: This is what Platinum feels like. TOYOTA TRUCKS: They Don't Read Reviews The exhilaration of high- speed off-roading puts three new Toyota trucks to the test for a campaign built on durability, precision and extreme performance. In northern Los Angeles County, a private property in Antelope Valley's high desert offers a sweeping expanse dotted with Joshua trees, challenging the vehicles' capability at speed. At the edge of Canoga Park, where the western San Fernando Valley meets Ventura County, a boulder- strewn hillside provides a dramatically different proving ground for technical navigation and precision stunt driving. Together, these rugged and exacting landscapes showcase the trucks' performance as they confidently conquer even the most demanding terrain.. WHY HOLLYWOOD CHOOSES THIS LANDSCAPE: Greater Zion: The Greater Zion region makes its case as a world-class filming destination using firsthand accounts from Kevin Costner and team during the filming of Horizon. The Warner Valley Desert outside Zion National Park has stood in for classic Westerns, Middle Eastern epics, suburban Los Angeles and high-octane action settings. Canyon oases, 360-degree prairie panoramas, dramatic geology, seasonal features and dynamic waterways highlight the remarkable visual range that makes Greater Zion a uniquely magical backdrop by becoming whatever a production needs it to be. COVERED CALIFORNIA For the Love of Californians A moving montage of real environments and communities celebrates the people and jobs that define California's identity. From India's Sweets and Spices in Atwater Village to Grand Central Market and Chinatown, the basketball courts and food trucks of Venice Beach to the farming landscapes of Bloom Ranch, each location resonates with the diversity and everyday beauty of working life across the state. Natural sunrise photography and real workers as background talent ground the campaign in authentic community with many locations playing themselves. OUTSTANDING LOCATIONS IN A SINGLE COMMERCIAL