Animation Guild

Winter 2021

Animation Guild | We are 839 Digital Magazine

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10 T E C H TA L K BE PREPARED When The Animation Happy Hour team started out, they didn't plan ahead at all, according to Garrett Lewis: "It caused the episodes to kind of spiral and peter out." They now create an outline "so we at least have a roadmap before we record." PREP YOUR GUESTS Katie Low recommends sending questions to guests in advance, and letting them know they can take breaks and re-record sections when necessary: "All of this helps to put our guests at ease and have as natural a conversation as possible." GO WITH THE FLOW Kendall Michele Haney also uses an outline but says: "Don't feel pressure to stick directly to it. Make sure you go with where the conversation takes you naturally." Listen to your guest, she suggests, rather than think ahead to the next question you're going to ask. KNOW YOUR AUDIENCE Because Cassie Soliday's target audience ranges from juniors in college to those a few years into the industry, she anchors her podcasts on relevant phases of the artists' journey. Ben Girmann suggests taking this one step further and encouraging listener engagement. When taking questions from the audience, he and his partners give a shout-out to show that they value their listeners' opinions. GO DEEP Many podcasts tend toward career highlights, but Soliday tries "to balance that out by also discussing the struggle and resilience needed to build that highlight reel." If guests are comfortable having the conversation, she addresses darker moments of the journey like uncertainty, depression, and anxiety. While working in animation is fun, it's also hard work, and she wants her audience to be prepared to tend to their own wellbeing. WHEN IT COMES TO HOSTING A SUCCESSFUL PODCAST, TAG MEMBERS SPEAK FROM EXPERIENCE ABOUT PLANNING AHEAD, LEAVING SPACE FOR THE UNEXPECTED, AND KEEPING THE FOCUS ON HAVING FUN. TIPS FOR A SUCCESSFUL PODCAST 22 KEYFRAME T E C H TA L K

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