The Tasting Panel magazine

July 2013

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InduSTRy SpOTlIghT Appointments Alicia Gelles. Aimee Boger. Precept Wine appointed Alicia Gelles, Brand Manager and Aimee Boger, Sales Analyst, to the team. Both will be based at the company's Eastlake headquarters in Seattle. Gelles will lead brand strategy for its entire Washington portfolio, including such wineries as Waterbrook, Canoe Ridge Vineyard, Apex Cellars and Willow Crest. She grew up in the wine industry as part of the family-owned Klipsun Vineyards in Washington State. More changes at Precept: Christina Kranson, Vice President of On-Premise National Accounts She starts her new post June 17 and will be based in Southern California. Kranson reports to Mark Harmann, Senior Vice President of Sales – West. Brian Swift, Director of National Accounts Swift's attention will be focused on markets in the Midwest. He is based in the Midwest. Robert DeRose, Ohio Valley Regional Manager Part of Precept Wine's Midwest territory, his responsibilities include key accounts in states such as Ohio, Indiana, Kentucky, Missouri and Kansas. He is based in the Midwest. Shannon MacRae, Midwest Sales Coordinator MacRae supports several members of the sales team across the Midwest, spanning the Great Lakes to Texas. Longtime champion of Niner Wine Estates, Patrick Muran was recently named the brand's Head Winemaker, replacing Amanda Cramer. "Patrick has been a team member with Niner Wine Estates since its inception," said owner Richard Niner. Patrick Muran. Nick Literski. Jordan Vineyard & Winery has hired Nick Literski as Regional Sales Director for the winery's western territory. He replaces Kevin Olmsted and will be responsible for distributor management, sales initiatives and tablet wine list integration in Alaska, California, Hawaii, Idaho, Montana, Nevada, Oregon, Utah, Washington and Wyoming. Most recently Vice President of Sales for Rottweiler Hardware, Literski transitions to Jordan Vineyard & Winery after introducing the Tastevin iPad wine list app to more than 100 restaurants in 14 states, as well as Canada. Take the Voyage H EINEKEN USA's legendary Voyage retail program will hit retail outlets beginning August 1 and run through September 30. Set to coincide with the kick off of the fall sports season, Voyage entices adult consumers, 21 and older, to take their athome party occasions to a new level while inviting them to participate with Heineken for the chance to win the away game of a lifetime: a trip to one of the world's most upscale and progressive sporting events, including a soccer match in Italy, a rugby match in Europe and an American football game in London. At retail, custom designed "Legendary Travelers Wanted" promotional messaging will appear on all 6-, 12-, 18- and 24-packs inviting consumers to text to download the Heineken Star Bottle App for a chance to "Win the Away Game of a Lifetime" along with other daily Heineken travel gear awards and retailer cash cards (where legal). More Reasons for Getting Twisted I ndependent Distillers USA has just released three new flavors of their wildly popular Twisted Shotz line. The new additions are Dos Locas Paloma, made with tequila and citrus liqueurs, Polar Bear, made with white chocolate cream and peppermint liqueurs—like a peppermint patty on steroids—and Blazin' Apple, made with apple and cinnamon liqueurs. Available in 4-packs, they are priced at $5.99. 12  /  the tasting panel  / july 2013 TP0713_001-33.indd 12 6/24/13 5:33 PM

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