Issue link: http://digital.copcomm.com/i/91577
SPEED TASTING An Italian Classic: GALLIANO L' AUTENTICO The original recipe of this anise-based liqueur was inspired by a heroic Italian army general in 1896. It would be in the 1970's that it would gain zeitgeist status among trendsetting drinkers, who helped put the Harvey Wallbanger on the map. The gold color refl ects another inspiration: Italian immigrants who fl ocked to California for the Gold Rush in the 19th century. When Lucas Bols acquired the brand, the original recipe was revived, offering 30 herbs including star anise, vanilla, ginger, juniper, citrus and lavender. Our presenter Jacob Grier, Key Account Specialist for Bols, re-interpreted the old Harvey Wallbanger recipe, substituting vodka with a new element: wheat beer. Lucas Bols Notes from the Panel: "One of the more creative and outstanding cocktails of the day; refreshing, yet dry; rich without viscosity. This brings Galliano and beer cocktails into a new light." —Tai Nguyen Jacob Grier, Key Account Specialist for Lucas Bols. HARVEY WEISSBANGER ◗ 1 oz. Galliano L'Autentico ◗ 2 oz. fresh orange juice ◗ 6 oz. wheat beer (Belgian Hefeweizen) "Modern and elegant—a cocktail with a touch of reality based on a spirit that is actually quite complex."—Carlo deLeon Ready-to-Drink Superfruit: VeeV VITAFRUTE COCKTAILS We all know VeeV, the world's fi rst açai-based spirit. Now, the people behind this brand have introduced the fi rst line of organic and all- natural 30-proof superfruit cocktails. The simplicity is in the bottle, with VeeV VitaFrute Margarita (all-natural lemon and lime juices, agave, premium tequila and VeeV Açaí Spirit, certifi ed Oregon Tilth Organic), VeeV VitaFrute Lemonade (all-natural lemon juice, agave and VeeV, certifi ed USDA Organic), VeeV VitaFrute Cosmopolitan (all-natural cranberry juice, a hint of citrus and VeeV, certifi ed USDA Organic) varieties that are under 125 calories per 3 oz. serving. The product is priced at a competitive $14.99/750ml., with availability in Los Angeles, New York, Chicago, Miami, Atlanta and throughout Texas, with national distribution slated for early 2013. VeeV Spirits Notes from the Panel: "My favorite is the VitaFrute Margarita: It has a delicious, fresh limeade fl avor and texture."—Levi Lupercio "The shake and serve is going to make this one popular and easy-to-use cocktail for the health-conscious consumer. I especially like the Margarita. Even the word 'delicious' does not do this drink justice." —Steve Calabro "The VitaFrute Cosmopolitan has no artifi cial taste; it is surpris- ingly good." —Brian McFarland 108 / the tasting panel / november 2012 Katarina Balalas, CA Market Manager, serves up VeeV VitaFrute to the panel.