first press
{ SOMMjournal.com } 5
WISING UP
Beverage Directors Are
BINWISE CUSTOMERS
MAXIMIZE THE VALUE OF THEIR
WINE PROGRAMS
Mauro Cirilli, Beverage
Director, Press Club (left),
and Tony Cha, co-founder,
BinWise. Cirilli sells an
average of $250,000 in
wine each month. BinWise,
he says, helps him maintain
an accurate and healthy
bottom line.
