Issue link: http://digital.copcomm.com/i/118688
ON-PREMISE PATTER Mainstay STANLEY'S HAS BEEN GOING STRONG FOR 30 YEARS. ITS SECRET? KEEPING UP WITH FOOD & BEVERAGE TRENDS by Meridith May / photos by Rob Brown "W hen we first opened, we were a major pick-up place," laughs Greg Sadofsy, owner (with partner Anne Patterson) of Stanley's, celebrating the Sherman Oaks restaurant's 30 year anniversary next month. Playboy magazine even wrote us up then as one of the top places to eat and be seen in Southern California," he adds proudly. Still standing strong today, Stanley's is more about picking great salads on the menu and cozying up to the bar for some delicious, freshly made cocktails. The celebrity clientele continues to dine in and his menu keeps up with the healthier trends. "Who heard about quinoa 30 years ago?" he asks. Greg Sadofsky, owner of Stanley's in Los Angeles's Sherman Oaks, with Andrew Pfeffer, Western Division VP for Voli Spirits, LLC. Voli Brings It Together with Taste, Trend and Innovation "With the plethora of new brands that comes across our bar, Voli is a stand-out, says Sadofsky, who notes the " brand's low-calorie profile, its enticing lineup of flavors and its great versatility in cocktails as three main reasons for its success with his customers. "It's one of the good ideas to come along. " The celebrity-backed French vodka captures the young, calorie-conscious crowd and with the help of the music industry's big name singers—Fergie of Black Eyed Peas fame and Latin rapper Pitbull—the brand is reaching a potentially new category of legal age drinkers. The mononamed superstars add multi-dimensionality, and lots of sex appeal, across a wide demographic. Together they boast more than 37 million combined Facebook fans and over nine million followers on Twitter. 1 18 / the tasting panel / april 2013 Stanley's SkinnyPolitan approx. 99 calories ◗ 1½ oz. Voli Orange Vanilla Fusion ◗ 1 oz. fresh lime juice ◗ 1 oz. diet cranberry juice ◗ ½ oz. agave nectar ◗ Shake and serve straight up.