ADG Perspective

September-October 2019

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3 4 P E R S P E C T I V E | S E P T E M B E R / O C T O B E R 2 0 1 9 help us with resources at wrap. However, after speaking with Matt recently, I learned that his position was basically treated as a production assistant, and at the time, he was on his own in terms of creating cost analysis, providing resources for donations and creating wrap reports. Matt arrived in the unique position of Environmental Steward by way of a journey of research and self-education that began on his first film during summer break while in college in 2007. As an office production assistant during preproduction on The Happening, he was tasked by a producer to find some "greener" solutions. There were few resources that provided a direct playbook of how to have a greener production, so he turned to the few materials and guidance available, in addition to researching impactful steps that individuals and businesses could implement, and determined what specifically was most applicable to the film industry and this specific project. Matt expressed the production's goal to operate with environmental consciousness to all production personnel and shared department-specific environmental best practice suggestions with each area in the preproduction process. What soon became clear from his research was that, like many industries, the film industry had a lot of opportunity for improvement. He realized the industry needs to get more proactive and serious about finding solutions and transition to more conscious practices. Learning of the importance of curbing societies' impact on the planet, Matt was determined to pursue a career in sustainability and was pleased to see within a few years, the film industry was taking environmental impact of productions more seriously, with Disney committing to hiring the Environmental Steward position on all their live-action projects. Industry resources and environmental impact tracking templates were also created by the Motion Picture Association of America's (MPAA) Best Practices Guide and the Environmental Media Association's (EMA) Green Seal Guide and certification program. Champions for green film production have risen at the studios' producer level, and within a group of sustainability film practitioners serving in new environmental roles that were being brought onto productions. The Producers Guild of America (PGA) also created a green committee that was crafting new tools to track and measure an environmental footprint and gathering resources and vendors across the USA that could offer new solutions and/or alternatives. A. MATERIALS FROM MCFARLAND STACKED FOR DONATION AND RECYCLING. B. AN EXAMPLE OF THE MATERIAL WRAP LIST FROM MCFARLAND DETAILING RECYLING AND REUSE OF THE MATERIALS. A B

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