The Tasting Panel magazine

October 2018

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october 2018  /  the tasting panel  /  89 According to Silverman, he and Rein wanted the new flavor to appeal to wine and cocktail lovers alike while contributing to the low-ABV cocktail trend gaining ground in bars and restaurants across the country. But while frozen wine cocktails may have made an appearance on nearly every summer beverage menu—or even year-round in sunny locations like Florida and California—they're not all created equal. By striving to make the cocktail-making process essentially foolproof for bartenders and mixologists, Kelvin Slush Co. distinguished itself as a pioneer in the frozen cocktail mix category with its quality of ingredients, versatile flavors, and ease of execution. "We take the guesswork out of making great-tasting, innovative signature frozen cocktails for restaurants and bars to serve that are perfect every time," Silverman explains. In addition to being the first and only USDA Certified Organic mixes in their category, all seven Kelvin Slush Co. flavors are also non-GMO, vegan, gluten-free, and kosher. Their carefully selected ingredients result in drinks that aren't your typical "fruity cocktails," Silverman says, instead producing well-balanced beverages with a finely tuned ratio of sugar to alcohol. Most importantly, Kelvin Slush mixes are designed to help cocktails freeze with the proper texture and flavor—an all-too-common challenge for the category— while preserving the integrity of the drink's wine base at cold temperatures. "Kelvin Slush Co. mix takes care of all the science so you don't have to worry," Silverman says. The company has come a long way since its humble beginnings as a slushie truck on the streets of Brooklyn, New York. As it marks the release of Frosé Blanc, Kelvin Slush Co. can be found at bars and hotels across the United States and Canada, with the new flavor now featured on menus at The Standard and the Generator hotels in Miami Beach, Florida; The Diplomat Beach Resort in Hollywood, Florida; and popular New York City bar The Bonnie. According to Francis Lake, Diplomat Beach's Resort Director of Restaurants and Bars, his team "is constantly on the lookout for emerging trends in food and beverage." "Frozen cocktails resonate perfectly with our guests here in sunny south Florida," he adds. "We're thrilled to be the first venue to serve Frosé Blanc, which has become a fan favorite on our property." While Kelvin Slush Co. has maintained a focus on wholesale distribution, at-home consumers seeking to craft their own frozen cocktails can find the full portfolio on Amazon in 64-ounce bottles. Kelvin Slush Co.'s Frosé Blanc cocktail mix can be used in any non-carbonated frozen-beverage, slush, or granita machine by combining the following ingredients: one bottle of Kelvin Organic Frosé Blanc mix, four bottles of white wine, ½ liter of gin or vodka, and 1½ gallons of water. According to Silverman, popular variations include "the Freezling" made with Reisling wine or the Pinot Grigio– based "Pinot Freezio," but the mix also shines in Aperol Spritzes or Bellinis. For at-home mixologists, a blender is a fitting substitute for a slush machine. For more information, visit kelvinslush.com. All of Kelvin Slush's offerings are USDA Certified Organic, vegan, gluten-free, and kosher. Frosé Blanc is Kelvin Slush's latest frozen cocktail mix flavor.

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