The Tasting Panel magazine

May 2018

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20  /  the tasting panel  /  may 2018 Movers & Shakers Want to connect with beverage industry leaders? Tap into BevForce at www.bevforce.com or email info@bevforce.com for more information. CAREER CORNER F orceBrands is the leading recruiting and staffing firm for the beverage, food, and beauty industries. We offer executive recruiting services, board of director assembly, and industry-specific job boards including BevForce—which connects global beverage companies with future leaders. Jean-Marie Heins has been named Chief Marketing Officer at Broken Shed Distilleries. She had been Executive Vice President of Marketing and Sales Operations at Sidney Frank Importing Co., Inc. Courtney Aiken has been named Marketing Manager at Whistlepig Whiskey. She had been an independent marketing and sales consultant. William Skelley has been named Division Manager of Luxco, Inc. He had been Region Manager-Midwest at Terlato Distell Artisan Spirits. Erica Amster Kraypohl has been named NY/NJ Market Manager at Virginia Distillery Company. She had been NY Area Manager for the Innovative Wine & Spirits Division at Phusion Projects. Three Tips to Improve Productivity What's the secret to workplace productivity? Happiness. Research has found happy employees are up to 20 percent more productive than their less satisfied counterparts. One study found that happiness has a particularly noticeable impact on salespeople and has proven to increase sales by roughly 37 percent. Read on for tips on creating a happier workplace. 1. Respect Time As a productivity expert and author of The Art of Winning Conversation, Morrie Stettner touts the 80/20 rule when it comes to time management: 80 percent of meaningful work results from 20 percent of our daily efforts. He encourages people to focus on their top three priorities at the beginning of each day. 2. Forge Friendships You likely spend more time at work with your colleagues than at home with your family, so it makes sense that there has long been a connection between workplace friendships and happiness. A survey conducted by the Virgin Pulse Institute found that nearly 40 percent of respondents identified their co-workers as the leading reason behind why they loved their company. Additionally, 66 percent of respondents said these relationships positively impacted their focus and productivity at work. 3. Make Happiness a Priority An employer can only go so far to provide employees with a workplace full of perks, so the rest is on you. Invest in wellness programs, take PTO, or make work-life balance a priority—do whatever it takes to put yourself first.

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