The Tasting Panel magazine

January / February 2018

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Page 38 of 124

38  /  the tasting panel  /  january/february 2018 F orceBrands is the consumer product industry's leading recruiting firm. We offer executive recruiting services, board of director assembly, and industry-specific job boards including BevForce—which connects global beverage companies with future leaders. The Movers & Shakers newsletter features the latest new hires at the leading global beverage companies. Visit to sign up for the Movers & Shakers newsletter or to report your job move or recent hire. John P. Bilello has been named CEO at Sweet Amber Ventures, Inc. He had been SVP Sales at Double Cross Vodka. Chris Lacey has been named VP Sales and Marketing at Golden State Cider. He had been Constellation Brand Manager at DBI Beverage. Amanda Brigham has been named Georgia State Manager at Keel Vodka. She had been On-Premise Sales Representative at General Wholesale Company. Michelle Yukhtman has been named Senior Brand Manager at Proximo Spirits. She had been Brand Manager at Pernod Ricard USA. Movers & Shakers How to Update Your LinkedIn for the New Year Whether you're looking for a new job in 2018 or simply want to refresh your LinkedIn, January is the perfect time to refresh your virtual résumé. ForceBrands' recruiters share some pro-tips on how to stand out, get noticed, and build a more powerful profile. Take a professional headshot A professional headshot on LinkedIn can go a long way to demonstrate that you care about first impressions and are serious about your work. Hiring managers say the right photo can make a difference in getting noticed among the crowd of candidates if you're seeking new opportunities. Highlight your experiences Instead of simply listing your roles with their respective employers and dates, go one step further and jot down some of your responsibilities and accomplish- ments. This shows people what you're capable of achieving and will increase the likelihood of someone endorsing your skills. Join groups It goes without saying that LinkedIn is one of the most powerful tools available for online networking. With more than 450 million users and growing, it's a great platform for meeting new and interesting people. Connect with hiring managers or employees who work at companies that interest you—in other words, get linked in. Get in front of recruiters If you're open to new opportunities, there's a place to confidentially mark that on your profile so that only recruiters can find you. Even if you're not looking, it may benefit you to keep an open mind: new year, new you? Want to connect with beverage industry leaders? Tap into BevForce at or email for more information. CAREER CORNER

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