Issue link: https://digital.copcomm.com/i/724677
BITS & PIECES www.postmagazine.com 9 POST SEPTEMBER 2016 GARY RHODES Eastern & Int'l Sales Manager grhodes@copcomm.com 631.274.9530 MARI KOHN Director of Sales mkohn@copcomm.com 818.291.1153 LISA NEELY Corporate Sales Executive, Events, Custom and Integrated Print/Publishing Services lneely@copcomm.com 818.660.5828 Contact Your Sales Rep for Online Advertising Rates and Specials! Issue Archives Post TV Industry Blogs P O S T M A G A Z I N E . C O M Follow Us! @Post_Magazine /Post_Magazine VISIT US ONLINE! HOUSE CALL: MPC NEW YORK With facilities in London, Vancouver, Montréal, Los Angeles, Amsterdam, Paris, Bangalore and Shanghai, Post editors recently headed downtown to visit MPC's New York City studio, where the team — headed up by Justin Brukman (managing director), Camila De Biaggi (executive producer) and Amanda Libotte (director of operations) — completes a range of commercial and broadcast work, as well as special VR and creative projects. Spread out over three floors, the Manhattan studio was established six years ago to provide VFX, finishing and color grading services for such clients as Kate Spade New York, Mercedes and a number of Super Bowl spots, as well as music videos and art films. According to De Biaggi, because of the studio's success in com- mercial work, it allows the team the flexibility to also take on special and creative projects, such as music videos and art films. The studio has also recently expanded its range of services by adding a VR division — MPC VR — about a year ago, headed up by Tim Dillon as executive producer for VR. While on-site, we had a chance to sample a soon-to-be-announced VR project for recording artist Tres Cool. For projects, the 3D team is relying predominantly on such tools as Maya and Houdini, Nuke and Flame for compositing and Arnold for rendering. Color grading is completed in Baselight. In all, the stu- dios are connected and networked through an integrated production pipeline, allowing the team of creatives to work closely, share assets and technologies, and also work remotely. — LINDA ROMANELLO MPC's (L-R) director of operations Amanda Libotte and executive producer Camila De Biaggi.