Black Meetings and Tourism

May/June 2012

Issue link:

Contents of this Issue


Page 67 of 80

Uganda's minister of Tourism, Wildlife and Antiquities, TOURISMINMY UGANDA Hon. Prof. Ephraim Kamuntu has launched a social media campaign to encourage natives and visitors to share their expe- rience of the country under the slogan My Uganda. conservation area.KAZAis home to approximately 45 percent of theworld's elephants aswell as a vast range of other animals, birds and plants endemic to the sub Africa continent. The treaty combines 36 nature preserves and surrounding areas into 170,000 square miles of free-roaming space for wildlife, an area slightly larger than the state of California. The KAZA area incorporates the Okavango and Zam-bezi River Basin regions of Namibia along the Caprivi Strip. Pacific World, the leading MICE business in Asia and PACIFICWORLD EXPANDS INTO SOUTHERNAFRICA Europe, announced at IMEX Frankfurt recently that it is expanding into SouthernAfrica. Through a partnershipwithATC(AfricanTravelConcept), My Uganda will share impressions, experiences and memo- ries of the country, it's people, wildlife, scenery and culture through social media channels Facebook and Twitter. Contributors will load videos and photographs and publish their written reflections onto a dedicated Facebook page ( Those who prefer to be more brief will use the hashtag #myuganda on the micro-blog- ging site Twitter. "I hope that as we celebrate the fiftieth anniversary of our independence Ugandans and our international friends will embrace My Uganda as a way in which we can tell the world about our great country. Through this campaign we will show that Lonely Planet was correct to declare Uganda as the world's best country to visit in 2012" said the Minister. "I am very proud to say that the very first video contribu- tion has been submitted by the prime minister, Rt. Hon. Amama Mbabazi. In it he celebrates the "great, fascinating and captivating beauty" of his Uganda and remarks that the coun- try is "poised to take off" in a way that will bring about a "new and prosperous nation," he concluded. Hon. Prof. Ephraim Kamuntu is pictured at the launch of My Uganda in Kampala with dancers from Uganda's cultural ambassadors, Ndere Troupe on Friday 20 April 2012. FIVE NATIONS LAUNCHWORLD'S LARGEST In March 2012, Angola, Botswana, Namibia, Zambia and CONSERVATIONAREA: KAZA INTERNATIONAL Zimbabwe launched the Kavango Zambezi Transfrontier ConservationArea, (KAZA), the world's largest international the leading inbound tour operator, Pacific World Southern Africa has offices in Cape Town andWindhoek. PacificWorld SouthernAfrica delivers inspiringmeeting, incentive, congress and event programs across the region including South Afr- ica, Namibia, Bot- swana,Moza-mbique, Zambia and Zimba- bwe. The Pacific World guarantee of opera- tional excellence and providing top quality and creative DMC and PCO solutions will be extended into the Southern Africa region, which once combined with the extensive knowledge and experience of the local destination- based team will provide the best solutions to suit customer requirements. "The launch of PacificWorld SouthernAfrica is an impor- tant step towards establishing PacificWorld as a global DMC, Event Management, and PCO company," said Harsha Krishnan, business development director of PacificWorld. "In Southern Africa, the partnership with ATC allows Pacific World clients to benefit from the local network and knowledge of an established leading inbound operator and a specialized MICE team whilst at the same time benefiting from the scale and operational guarantee of Pacific World globally", he continued. Black Meetings & Tourism May/June 2012: 67

Articles in this issue

Links on this page

Archives of this issue

view archives of Black Meetings and Tourism - May/June 2012