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July 2015

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www.postmagazine.com 44 POST JULY 2015 SPOTLIGHT: STOCK FOOTAGE DIGITAL JUICE LAUNCHES NEW MEMBERSHIP SUBSCRIPTIONS LAKE MARY, FL — Digital Juice (www.digitaljuice.com) has launched its royalty-free creative content subscription service, which gives filmmakers, motion graphics artists and graphic designers, once they become members, unprec- edented access to download anything in the company's library — for free. The library includes animations, still graph- ics, stock footage, sound effects, production music and project templates for a one-time low price. Lifetime Members pay a one-time fee of $399 for a Stan- dard Account or a one-time fee of $599 for a Pro Account. New, professionally-produced creative content is added on a weekly basis — exclusive to Digital Juice. This content is available through the company's new Digital Juice Store, or- ganized by content type, accessible to members directly on the Web or from its new iTunes-like Juicer application, which is available for desktop, iPhone, iPad or Android devices. PHOTOS.COM ADDS TO JACK ROBINSON COLLECTION SEATTLE — The Jack Robinson Archive and Photos.com by Getty Images have extended their selection of Memphis photographer Jack Robinson's portraits, which span from 1958 to 1972. Over 200 of Robinson's portraits are now available for purchase through the Website (www.photos. com). These include various entertainment and fashion icons, writers, musicians (The Who, pictured), and artists. STOCK FOOTAGE — SHAMEFUL SECRET OR SECRET SAUCE? What is stock footage to you? A staple in your editing suite? A necessary evil? An evil you avoid at all costs? For Dana Huiras, senior as- sistant editor at creative services agency Optimus, stock footage is a necessity. She uses stock in pitch videos, sizzle reels, and spots where not enough footage was shot. Though "stock" once brought to mind archival footage or conceptual clichés, stock footage is used increasingly in feature films, video game trailers, TV shows, and music vid- eos. It's not merely adequate; it can be downright impressive. With its curated collection of cinematic footage, Dissolve is out to prove this ain't your mother's B-roll. Here are a few ways Dissolve can help with video projects. A CONTEMPORARY, CURATED COLLECTION For Dana, quality is a priority. That's why she likes working with Dissolve — she finds more of the creative shots she needs. We work with filmmakers, stock pros, and new shooters bringing a fresh eye to the form. For instance, take a look at the dreamy handheld work (shown below) of exclusive contributor Polina Rabtseva (dissolve.com/lovelylife). Our collection features 700,000 royalty-free and rights-managed clips, including 4K files. Over 100,000 are exclusive. All model and property releases are in order too, so you know you're covered. Check out our recent faves (dissolve.com/latest). BUDGET CONSTRAINTS Budget is another big consideration for Dana. "Budgets are getting smaller these days," she says. "People want more for less." Clips at Dissolve range from $50 for archival to $500 for 4K, with most being $80. Where else can you get a giraffe for that (dissolve.com/giraffe)? DISSOLVE PRIORITY When you have lots of projects on the go, Dissolve Priority (dissolve.com/priority) is a great option. You get front-of-the-line status for research requests and access to full-sized, unwatermarked comps. Pay later, and only for what you use. FREE RESEARCH We know how it is. You're busy, need a fresh eye, or realize you're missing shots. Enter our free research service (dissolve.com/research). Let us know what you need and we'll send you relevant clips, usually within one business day. HUMAN TOUCH Customers rave about Dissolve's customer service. Our team does ev- erything to ensure you get the footage you need, and have a really nice time in the process. Exclusive offer for Post readers: Get five free clips and $25 off your first purchase. Visit dissolve.com/post. — BY LORI BURWASH, WRITER, DISSOLVE, DISSOLVE.COM ADVERTORIAL STORMSTOCK FOUNDER PRODUCING TORNADO DOC ARLINGTON, TX — Filmmaker, and veteran storm chaser, Martin Lisius is producing, directing and writing the sequel to his 1995 award-winning documentary The Chasers of Tornado Alley. The full-length documentary will focus on a group of storm chasers known for their contributions to science and public safety. The new documentary is a production of Texas-based Prairie Pictures, and is being shot in 4K using a Red Dragon. It is scheduled to be completed later this year. According to Lisius, television, Internet or theatrical release are all po- tential distribution options. At press time, a portion of the footage was scheduled to be available through StormStock (www.stormstock.com).

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