DISCOVER THE FULLER
TASTE OF LIGHT
HEINEKEN LIGHT HAS TRUE LAGER FLAVOR
THAT'S STILL ONLY 99 CALORIES
CONTACT YOUR HEINEKEN USA REPRESENTATIVE
TO LIFT LIGHT BEER SALES!
C
A
S
C
A
D
E
H
O
P
S
N
O
W
B
RE
W
E
D
W
I
T
H
NE
W
L
I
Q
U
I
D
BREWED WITH CASCADE HOPS,
TRADITIONALLY USED IN IPAs, FOR A
SMOOTHER FLAVOR AND CLEANER FINISH
THAT'S STILL ONLY 99 CALORIES
40% OF 21–27-YEAR-OLDS
DESIRE LIGHT BEER WITH A MORE
FULL-FLAVORED TASTE
1
A VARIETY OF REFRESHED POINT OF
SALE MATERIALS AVAILABLE ON-DEMAND
TO MERCHANDISE YOUR STORE NOW
NAMED THE "BEST TASTING
LOW CALORIE LAGER" AT
THE 2013 AND 2O14 WORLD
BEER CHAMPIONSHIPS
Brewed in Holland. Imported by HEINEKEN USA Inc., New York, NY. ©2014 HEINEKEN
®
Light Lager Beer.
1. ConsumerEdge Insight's Beverage DemandTracker, 2013
