The Tasting Panel magazine

May 2011

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Two Southern Gentlemen. One Original Idea. South Carolina’s Wadmalaw Island in 2000 to produce South Carolina wine, which is how he met Scott, a manager at a local liquor distributor and a native of Honey Island Swamp, Louisiana. Both fiercely proud of their Southern roots, they teamed up to make a product that represented what the South was all about. “It doesn’t get more Southern than sweet tea,” said Scott. N othing is bet ter on a hot, lazy summer day than sittin’ on the front porch, sippin’ a glass of sweet tea. Jim Irvin and Scott Newitt couldn’t agree more—as long as it’s sweet tea with a kick. Jim and Scott are the creators of Firefly Sweet Tea Vodka, a Southern spirit that became an overnight sensation. Passion for the South and all that makes it unique is what brought Jim and Scott together in the first place. Jim moved to Please drink Firefly responsibly. Jim is in charge of what goes in the bottle. You’ll taste Jim’s commitment to handcrafted perfection in every sip. Scott, also known as “The Firefly Guy”, is responsible for sales and marketing. To keep up with the momentum they’ve created additional flavors, a ready-to-drink line, and “It doesn’t get more Southern than sweet tea.” another “original”– the first Skinny Tea Vodka. “It’s great to see folks from all over embracing this Southern spirit,” said Jim. “Y’all keep drinking it and we’ll keep making it!” Firefly Distillery, Wadmalaw Island, S.C. This Ain’t Your Grandma’s Sweet Tea ™

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