The Tasting Panel magazine

May 2011

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Page 63 of 132

NEWCASTLE POSTED +11% VOLUME GROWTH IN SUMMER 20101 NEWCASTLE 12-PACK WAS THE #3 FASTEST-GROWING SKU AT +14% DURING THE JULY 4TH HOLIDAY PERIOD2 THE 2010 PROMOTION EXCEEDED ITS REDEMPTION GOAL BY 440% Call (877) 522-4577 or email to find out more about Newcastle Brown Ale or to participate in the “Your Beer. Your Glass.” promotion. 1. ACNielsen TTL Food, 20 weeks ending 9/11/10 2. ACNielsen TTL Food, 2 weeks ending 7/10/10 ENJOY THE ONE & ONLY NEWCASTLE BROWN ALE® RESPONSIBLY ©2011 NEWCASTLE IMPORTERS, WHITE PLAINS, NY  

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