The Tasting Panel magazine

January 2014

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COVER STORY A Global Brand That's Family-Focused WILLIAM GRANT & SONS MELDS HERITAGE WITH INNOVATION by Ben Weinberg / photos by Jesse Winter Above: Hendrick's Gin Brand Ambassador Jim Ryan and William Grant & Sons Portfolio Ambassador Charlotte Voisey, celebrate the portfolio's mega-successful brand at one of the unique Hendrick's "Voyages into the Unusual" events. B uilt on the back of five generations of the Grant family's commitment to innovation and excellence, William Grant & Sons has become a titan of our industry. Led in equal parts by heritage brands such as Glenfiddich and The Balvenie, and propelled into the 21st century by brands like Hendrick's and Reyka, William Grant's portfolio is as well suited for the modern bar as they come. Throw in a talented team who bring these brands to life on the ground every day, and it's undeniable: William Grant's got its eyes firmly trained on continued growth that will continue to make its brands the rising stars of the bar world. january 2014  /  the tasting panel  /  51 TP0114_034-65.indd 51 12/19/13 9:28 PM

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