The Tasting Panel magazine

November 2013

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Page 10 of 152

INDUSTRY SPOTLIGHT News at Sonoma County Winegrowers Celebrate with Heineken S H onoma County Winegrowers (SCW) are excited to announce their 2013/2014 Commissioners, including the election of fourth-generation winegrower Brad Petersen of Fall Creek Vineyards & Rawah Vineyards as new Chairman. In addition to Petersen, the SCW elected Kevin Barr of Redwood Empire Vineyard Management as Vice Chairman, and Richard Mounts of Mounts Vineyard as Treasurer. The SCW also welcomes Glenn Proctor of Puccioni Ranch and Partner at Ciatti Company as a new Commissioner. "The Sonoma County Winegrower Commissioners are dedicated to increasing the awareness of our world-class grape growing region and working collaboratively with our partners. They are committed to this organization, the grape growing community and Sonoma County," says Karissa Kruse, President of Sonoma County Winegrowers. Jordan Winery Sales Team's Digital Wine List App J ordan Vineyard & Winery has expanded its sales and marketing expertise to include tablet technology solutions for on-premise beverage programs nationwide. In addition to Jordan's elegant Cabernet Sauvignon and Chardonnay, Jordan sales directors now offer restaurants a dynamic alternative to printed wine lists with the Tastevin app. Currently used in 14 states and Canada, Tastevin was created by John Jordan, CEO of Jordan Vineyard & Winery, and wine technology entrepreneur Josh Hermsmeyer, who saw an unmet need in the fast-growing tablet wine list market and created a second company to develop Tastevin, a dynamic, comprehensive digital wine list solution for the marketplace. Easy to use in an approachable format, Tastevin instantly disseminates tasting notes, labels, photos and other rich media to iPads, integrates directly with all major POS systems to gather real-time sales data previously impossible to attain on-premise, eliminates embarrassing out-of-stock situations, streamlines inventory management, helps boost slow-moving inventory, aids staff trainings and saves time, money and paper. An overview of Tastevin's features and benefits is available at, and a free demo can be downloaded from iTunes at id464927864?mt=8. For more information, prospective customers may contact their Jordan Regional Sales Director or email EINEKEN USA's "Celebrate Together" holiday program hits retail outlets this month. At the center of the program, celebratory limitedmake your edition bottle labels holidays and promotional legendary packaging on Heineken Lager 12-packs are available to enhance adult consumer's (21 and older) holiday experience and drive repeat visits to retail outlets throughout November and December. Four different limited-edition bottles celebrate Heineken milestones, including designs that represent the brand's beginnings, its global presence and its ongoing commitment to innovation. Each holidaythemed 12-pack of limited-edition bottles also features an in-pack code that earns consumers the chance to instantly win a $50 holiday reward gift card. enter the codes inside limited edition heineken 12-packs at for your chance to win. Brewed in Holland. Imported by Heineken USA Inc., New York, NY. ©2013 HEINEKEN® Lager Beer. ©2013 F. Korbel & Bros., Guerneville, Sonoma County, CA. Producers of fine California méthode champenoise champagnes for 131 years. KORBEL is a registered trademark used with permission. NO PURCHASE NECESSARY TO ENTER OR WIN. Purchasing a product will not increase your chance of winning. Instant Win game open only to legal residents of the 50 U.S. (except NJ and TX) and D.C. and Sweepstakes open only to legal residents of NJ and TX aged 21 or older. Void where prohibited. Instant Win game and VSweepstakes begins at 12:01 a.m. ET on 10/1/13 and ends at 11:59 p.m.ET on 1/15/14.To enter, go to and enter the code printed on the inside of this carton. For full terms and conditions, prize description and information about obtaining an entry code without making a purchase, go to SPONSOR: Heineken USA Inc., New York, NY. New Holly Nog Spiked Eggnog for the Holidays E ggnog lovers will be treated to a special gift this holiday season with the introduction of Holly Nog. Holly Nog is the only premium spiked eggnog made with wine and real Wisconsin dairy cream. Holly Nog is produced by Midwest Custom Bottling, producer of RumChata, one of the fastest growing alcohol brands in the United States. "Midwest Custom Bottling is the expert at developing high quality, real cream based products," says Duane Maas, president of Midwest Custom Bottling. In addition to liquor stores, Holly Nog's wine base allows it to be sold in wine-only licensed stores and in the dairy aisles of grocery stores. The SRP for a 750 ml. bottle of Holly Nog is $9.99. 10  /  the tasting panel  /  november 2013 TP1113_001-33.indd 10 10/24/13 8:46 AM GF_T

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