Issue link: https://digital.copcomm.com/i/1706
July 2009 77 Stereoscopy n n n n makers the ability to experiment and push limits. In this, My Bloody Valentine marks an- other milestone—3D dailies. e film was shot with the Red One camera from Red Digital Cinema Camera Company and the smaller and lighter SI-2K from Silicon Im- aging, for situations that favored mobility. Technicolor developed the 3D workflow. In a recent magazine article, Dan Lion of Technicolor Creative Bridge described how the company did the 3D postproduction as well as created 3D dailies that could be viewed at the Lionsgate offices. Technicolor devised a way to take the left- and right-eye footage, put it through the compa- ny's system, attach a look to it, and output the material to a drive. Again, the 3D-ca- pable Quantel Pablo system came into play to correct the color. e footage was screened on a 46-inch Hyundai display run- ning the RealD system. Stereo 3D gives directors another di- mension, literally. ere is more screen to work with, and 3D effects can be used to further direct (or misdirect) the eye to the screen. is is one of the reasons why the true believers in 3D don't see a barrier to any genre for 3D. What's Next? Josh Greer, president and CEO of RealD, believes that the U2 movie represents a major milestone for cinematic history. It was a live-action film that exploited 3D to the fullest, giving the audience a privileged view that even those in the best seats in the house didn't have. It combined live action and animated effects, and expanded the language of the documentary. "U2 meant that there were no more excuses. You abso- lutely can do live action," he adds. For 3ality, the real frontier is broadcast. One day soon there will be a lot of 3D movie theaters out there, and right now, people can't make 3D movies fast enough. Ironically, there's too much—and not enough. e theaters want more 3D mov- ies, but sometimes they hit at the same time. For instance, Coraline was still doing well at the box office, but it was bumped off 3D screens to make room for the Jonas Brothers. is resulted in a heart-breaking situation for the makers of a movie that— because it was stop motion—took more Eyeon recently added 3D compositing capability to Fusion.