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B M & T ••• January/February 2026 ••• www.blackmeetingsandtourism.com 53 WISCONSIN AREA GUIDES EXPERIENCE WISCONSIN: WHERE EVERY CITY HAS A STORY TO TELL BY DARLENE DONLOE Wisconsin, located in the north-cen- tral United States, is a state of natural beauty and rich cultural heritage. Bordered by Lake Michigan to the east and the Mississippi River to the west, Wisconsin is home to vibrant cities, scenic landscapes, and world-renowned attrac- tions. Outdoor enthusiasts can explore the Apostle Islands National Lakeshore and the Door Peninsula, as well as various trails, showcasing the state's natural beauty. With its mix of urban charm and nat- ural wonders, Wisconsin is a great desti- nation for travelers and meeting planners seeking a unique experience. MILWAUKEE Milwaukee effortlessly blends breath- taking waterfront views and vibrant city charm, crafting a captivating tapestry that's uniquely Wisconsin. Cushioned on the western shores of Lake Michigan, the city is a treasure trove of art, culture, and outdoor activities. From its stunning architecture to its world-renowned breweries, Milwaukee is an enchanting destination. Visitors can start the day at the Milwaukee Art Museum, a masterpiece of modern archi- tecture featuring a stunning wingspan design. With over 32,000 works of art, this museum is a must-visit for art enthu- siasts. Take a stroll along the Milwaukee RiverWalk, a pedestrian walkway that offers breathtaking views of the city's sky- line and access to its many breweries and restaurants. Milwaukee is famous for its beer, and no visit is complete without sampling some of the city's renowned brews. You can take a tour of the Miller Brewery, an iconic landmark that's been brewing beer since 1849. For a unique dining experience, head to Bavette La Boucherie, a farm-to-table restaurant serving up delicious American cuisine. Visit Odd Duck, an innovative restaurant that's been sending out creative small plates for over a decade. Explore the Mitchell Park Domes, a trio of glass domes featuring stunning gardens and a tropical climate. Take a stroll through Lakeshore State Park, a scenic park offering breath- taking views of Lake Michigan and the city skyline. Milwaukee is a city that's always alive with music and art. Catch a show at the Milwaukee Symphony Orchestra or explore the Charles Allis Art Museum, fea- turing an impressive collection of art and artifacts. Visit the Harley-Davidson Museum, a must-visit for motorcycle enthusiasts. Visit during the summer months and attend Summerfest, the world's largest music festival. Be sure to check out the Bronze Fonz, a statue of Arthur Fonzarelli, the iconic character from Happy Days. Milwaukee Mitchell International Airport (MKE), with Amtrak rail service, features a flight museum and children's play areas. MKE has approximately 81 daily flights. MADISON A city of lakes, culture, and fun, Madison, Wisconsin, the state capital, has transformed from a sleepy college town into a vibrant metropolis, seamlessly blending stunning scenery, rich heritage, and warm Midwestern hospitality. Situated on a picturesque isthmus between Lake Monona and Lake Mendota, Madison offers breathtaking scenery and an impressive array of restau- rants, bars, and performance venues, making it a must-visit destination. There are several fun activities for meeting attendees to enjoy in Madison, including the iconic Terrace at Memorial Union, where visitors can enjoy a beer and soak in the stunning views of Lake Mendota. If you're in the mood to get physical, take a leisurely kayak ride or lakeside cycle, or relax on the shore and • • • STATS • • • HOTEL ROOMS Hilton Milwaukee City Center 729 Hyatt Regency Milwaukee 481 SpringHill Suites by Marriott Milwaukee Downtown 155 EXHIBITION FACILITIES The Baird Convention Center Total Meeting Space 667,000 sq. ft. Largest Hall 300,000 sq. ft. Largest Ballroom 37,506 sq. ft. Meeting Rooms 52 WHO YOU GONNA CALL? Visit Milwaukee – (800) 231 0903 www.visitmilwaukee.org Baird Center photo credit: Baird C.C.