Issue link: https://digital.copcomm.com/i/1538283
www.postmagazine.com 5 POST JULY/AUG 2025 BITS & PIECES PICTURE SHOP EXPANDING IN LOS ANGELES & TORONTO LOS ANGELES — Picture Shop (www.pictureshop.com), which offers color finishing for feature films, episodic content and commercials, is expanding capacity at its facilities in Burbank and Hollywood. The company also has plans to open a brand-new site at The Lot in West Hollywood, as well as a new facili- ty in Toronto. "We're incredibly excited to optimize our presence in Los Angeles and Toronto in a way that reflects both where the industry is going and who we've always been," explains Bill Romeo, founder of Picture Shop. "Picture Shop was built on the idea of bringing top-tier talent and our valued clients together in a boutique, creative setting that can accommodate the world's biggest movies and independent projects alike. These changes allow us to continue that legacy while scaling for the future." Picture Shop's flagship Tower facility in Burbank is undergoing upgrades that include two new color theaters, a new QC bay and a dedicated remote review room to support global collaboration and workflows. Meanwhile, 861 Seward Street, located in the heart of Hollywood, will be equipped with one new grading theater and two new color suites, bringing the facility's total to four theaters and two color suites. The site also houses a Barco HDR laser projector. Picture Shop is expanding to The Lot at 1041 N. Formosa Avenue in West Hollywood too, building out two color theaters that will be designed to meet the highest creative and technical standards. And in Toronto, Picture Shop and Formosa Group, which specializes in post production sound, are moving into a new location at 30 Adelaide Street East in the heart of downtown. The new facility will house a DI theater, grading rooms, online suites, mixing stages, ADR studios and offline edit bays. The central location will offers clients and staff easy access to convenient parking and numerous transit options. Chaos (chaos.com) has launched V-Ray for Blender, bringing its rendering technology to the widely-used 3D creation tool. Artists working in animation, VFX and game cinematics can now create production-quality images and animation directly within Blender without the need for complicated setups. Blender users have access to over 5,600 free, high- quality, ready-to-use assets through the Chaos Cosmos asset library, all of which can be accessed within Blender. V-Ray for Blender supports CPU, GPU and hybrid rendering config- urations. A standalone version of V-Ray for Blender is available for Blender users at a special price of $33/monthly or $199/annually. V-Ray for Blender is also available to all current V-Ray license holders at no additional cost, and is available through all V-Ray suites. SOUND LOUNGE OPENS NEW A.D.R. STAGE NEW YORK CITY — Audio post house Sound Lounge (https://soundlounge.com) recently unveiled its new ADR stage. The recording stage measures 18-feet by 16-feet, and features a 115-inch projection screen, making it loop-group friendly. Theater-quality M&K speakers provide a cinematic playback experience, ensuring dialogue fits seamlessly into the final mix. "This new studio elevates everything we're already known for at Sound Lounge: a client focused experience and seamless tech," notes ADR mixer Patrick Christensen. "We want our clients to feel relaxed, confident and taken care of from the moment they step off the elevator." Sound Lounge has been offering ADR services for nearly 20 years. The new room is designed with collaboration in mind and takes a 90-degree turn to offer improved sight lines between talent and the control room. A re-engineered talkback system enhances communication across rooms and remote sessions alike. "Tight post calendars and busy talent schedules can make records a challenge," notes executive producer Rob Browning. "It's easy to build a room, but a space is only as good as the team running the session. Whether it's a child actor recording for the first time or an Oscar-winning actress between Broadway performances, there's no team with a better mix of technical expertise and interpersonal acumen." The ADR stage is outfitted with the latest Avid Pro Tools hardware and software, while custom acoustical treatments blend form and function.