Issue link: https://digital.copcomm.com/i/1529668
The objective was to create a tangible contrast between Jason 1, who had chosen the family path, (despite the potential sacrifices to his career) and Jason 2, who when the time came, took a different path, sacrificing the love of his life for his career. First, the Art Department went back in time, to the 19th century, to imagine our pristine Dessen house, as it was when conceived, so we can then bring it back to the present and envision it in its two distinct versions. In World-1, the house's interior would still possess most of its original architectural ornamental elements. All of the elaborate woodwork would remain in place, a sign of appreciation for the work of others and the rich past. The kitchen would be configured in such a way that encourage conversation, where family and friends gather, where people actually cook. Every nook of the house would be used. The furniture would be eclectic, every piece would tell a story. There would be plants, life. There would be clutter. World-2's house interior would show no such warmth. No sign of life. Every original, non- essential architectural ornament would be replaced or hidden by sharp angles and colder materials such as stone and stainless steel. The kitchen, beautiful but awkward, revealing no sign of usage. Perhaps the espresso machine would sometimes be put to use…in a rush to get out. F. JASON 2 TOWNHOUSE. PAGE OUT OF THE ORIGINAL LOOKBOOK. G. JASON 2 TOWNHOUSE. ENTRY FOYER. SET PHOTO. H. JASON 2 TOWNHOUSE. VIEW FROM THE LIVING ROOM INTO THE KITCHEN. SET PHOTO. I. JASON 2 TOWNHOUSE. KITCHEN. SET PHOTO. J. JASON 2 TOWNHOUSE. LIVING ROOM. SET PHOTO. F G H I J