Issue link: https://digital.copcomm.com/i/1527843
The result is that the daily reels are better and more timely: better because with more time to edit, it's less stressful, and post-produc- tion professionals don't need to stay up all night; more timely be- cause work starts at the same time as the stories are shot. A secure and scalable solution C2C typically uses a "proxy" workow, where editors use a light- weight, low-bitrate version of the original material. When an edit is ‚nished—and when the original camera copy arrives at the hub—it's easy to replace the proxies with the full-quality material. But even that is no longer always necessary. Newer codecs like H.265 are in- credibly e˜cient and, given su˜cient bandwidth, can be used at de- livery quality throughout the entire production chain. This is transformative, because, with no need for a proxy work- ow, as soon as the edit is done, it can be published. This is ideal for almost every kind of production except high-end television or cine- ma. For news, sports, events, and evolving coverage, it means that your footage can be ‚rst to arrive on social media or a breaking news channel. It can be a mindset shi– to transition to a new workow, espe- cially when you have an established way of working. But C2C gives users con‚dence that their footage is secure, with encrypted cloud storage and controlled access, minimizing the risk of data loss or un- authorized access. C2C is also a connected workow, which means it integrates seamlessly with other cloud-based tools and services, streamlining the entire production and post-production pipeline. In a cloud-based studio, editors can use the tools they are com- fortable with. This helps speed up post-production because there is no steep learning curve to worry about. Familiar tools are built into existing workows, and that ensures smooth integration and reduces potential disruptions or compatibility issues. The balance between consistency in the workow and output quality fosters better collaboration and communication. Everyone is on the same page, and as a result they can maintain the productivity levels that our fast-paced industry demands. This now means that fast workows can also be the best work- ows. ¢