Issue link: https://digital.copcomm.com/i/1522701
4 cgw a p r i l • m ay • j u n e 2 0 2 4 A s a VFX supervisor, how has AI im- pacted the industry in the last year and what is your opinion on its use? Vinay Chuphal: Prior to recent times, Indian cinema wasn't really impacted by the use by AI. However, we are starting to see an in- crease on the use of it as AI naturally evolves. The areas I have seen affected by it are concept design and the DMP process. I have also seen an increase in clients coming up with ideas and using AI tools to create them. AI applications have the potential to automate certain tasks in the VFX and 3D animation industries, such as motion tracking, rotoscop- ing, prep, recreation of BG plate, and concept design, to name a few. However, it's unlikely that AI can fully replace these, due to the need for human creativity and artistic visions within the fields. VFX artists and 3D animators bring a unique understanding of storytelling, emo- tion, and artistic expression to their work, which is not easily replicat- ed by AI. Instead, AI tools are more likely to augment the capabilities of artists and animators, allowing them to focus on more creative and complex aspects of their cra. Some see AI as a valuable tool that helps to streamline workflows, improve productivity, and enhance creative possibilities. It can free up artists' time from mundane tasks, allowing them to focus on more artistic and innovative aspects of their work. Ultimately, the use of AI in VFX is a topic of ongoing discussion and evolution within the industry, with it bringing many benefits and challenges to consider. How will AI impact the VFX pipeline in the next three years? Vinay Chuphal: While AI may automate certain routine tasks and contribute to efficiency, it's not expected to replace the creative input and artistic vision of humans in these industries. Instead, the integration of AI tools may empower artists and animators to focus more on creative aspects by automating repetitive tasks. With any technological change, adaptation and upskilling will be crucial for professionals in the animation and VFX industries to stay relevant and harness the benefits of emerging technologies. Within the next three years, VFX industries are likely to continue evolving and adapting in the AI era, and there are several reasons to believe that they will survive and even thrive: Creativity and Artistry: While AI can assist in certain aspects of animation and VFX production, the creative and artistic elements of these industries are fundamentally human. The ability to conceive unique ideas, storytelling, character design and artistic expression are aspects where human creativity continues to play a crucial role. Human Touch in Storytelling: Storytelling is a significant part of animation, and connecting emotionally with the audience oen requires a human touch. While AI can analyze data and trends, it may struggle to replicate the nuanced and empathetic storytelling that humans excel at. Collaboration and Teamwork: Animation and VFX projects of- ten involve collaboration among diverse teams. Humans bring a level of teamwork, communication, and synergy that is challenging for AI to replicate fully. Adaptation to New Technologies: The animation and VFX in- dustries have a history of adapting to new technologies. AI itself can be a tool to enhance efficiency and streamline certain processes within these industries. As technology evolves, professionals in these fields are likely to incorporate AI tools into their workflows. Do you think the VFX industry is becom- ing more globalized in India? How are you seeing these changes? CAREER PROFILE FUTUREWORKS VFX SUPERVISOR FUTUREWORKS VFX SUPERVISOR VINAY CHUPHAL SHARES CAREER VINAY CHUPHAL SHARES CAREER ADVICE & WEIGHS IN ON AI. ADVICE & WEIGHS IN ON AI.