Issue link: https://digital.copcomm.com/i/1498279
As part of a continuous effort to engage and entertain guests, Holland America Line is adding a full-time art and craft instructor and a sports director to each ship. These new permanent ship- board team members were introduced across the fleet between March and April 2023. In addition to these new positions, Holland America Line is also adding new art studios, sports facilities, game rooms and libraries throughout the fleet over the next few years. "Activity experts have been a high- light of our long-cruise programming for years," said Michael Smith, senior vice president guest experience and product development for Holland America Line. "As we look to enhance the guest experi- ence on every cruise no matter the length, we're excited to expand many of those programs to all ships, all the time." Sports directors will help get guests of all ability levels moving, offering Holland America Line's "Tai-Chi for Everyone" sessions each morning at sea. As part of our partnership with the Professional Pickleball Association, sports directors will host tournaments and provide instruction for beginners. Sports directors also will hold games and tournaments for a variety of sports, including basketball, ping-pong and cornhole. Classic cruise games, such as ladder ball and shuffleboard, will play an important part of the program as well. The art and craft instructor, supported by expert content creators, will lead painting, drawing, and coloring in a new art studio. The expanded program will also feature brand-new sessions in craft- ing and needlework and the addition of a "Yarn Wall." Painting classes will be available with and without libations to encourage artistic expression. Accompanying the new sports and art facilities, modern libraries are being added throughout the fleet in 2023 and 2024. A curated collection of over 250 titles comprised of a wide range of con- temporary popular fiction, mystery, young adult and short stories fill the more than 1,500 book collection on each ship. Board and card game rooms are being expanded to include an unparal- leled selection of games and puzzles for guest enjoyment. For more information about Holland America Line, meting planners can call 1-877-SAIL HAL (877-724-5425) or visit hollandamerica.com. About Holland America Line Holland America Line, part of Carnival Corporation and plc (NYSE/LSE:CCL and NYSE:CUK), has been exploring the world for 150 years with expertly crafted itineraries, extraordinary serv- ice and genuine connections to each destination. Offering an ideal mid-sized ship experience, its fleet visits nearly 400 ports in 114 countries around the world and has shared the thrill of Alaska for 75 years — longer than any other cruise line. Holland America Line's 11 vessels feature a diverse range of enriching activities and amenities focused on destination immersion and personalized travel. The best live music at sea fills each evening at Music Walk, and dining venues feature exclusive selections from a Culinary Council of world-famous chefs. B M & T ••• May/June 2023 ••• www.blackmeetingsandtourism.com 59 C R U I S E N E W S HOLLAND AMERICA LINE ADDS NEW ACTIVITY SPECIALISTS AND FACILITIES TO SHIPBOARD ENRICHMENT PROGRAM Sports Director and Art and Craft Instructor Added To All Ships Along With New Art Studios and Modern Libraries Princess Cruises, the world's most iconic cruise brand that delivers dream vacations to millions of guests every year, celebrated a momentous construc- tion milestone with the float out of the cruise line's bespoke, next-generation SUN PRINCESS MILESTONE-FLOAT OUT CEREMONY CELEBRATION FOR NEXT-GENERATION SHIP IN THE FLEET Hotel General Manager Simona Stumberger Honored as Madrina of Sun Princess