Summer 2022

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26 SAG-AFTRA | Summer 2022 | Broadcast News D uring the spring of 2022, SAG-AFTRA senior staff from the News & Broadcast and Organizing departments partnered with UC Berkeley in a community engagement course titled Collaborative Innovation: The Future of Work for People and the Planet. The course was based on the idea that the complex and intersecting problems of the world must be met with innovative collaborations between multiple disciplines, sectors and communities. The focus of the course is promoting quality jobs and climate justice. Students Aaron Holmgren, Amaya Bishop, Luke Stiles and Megan Yeh, led by Jasmine Zheng, interviewed SAG-AFTRA broadcast members, management representatives and union staff to take a deeper dive into diversity, equity and inclusion in public broadcast media. Hiring and retaining diverse employees that reflect the community has been a priority for SAG-AFTRA members and a topic during contract negotiations, as shop stewards and leaders have seen a need for newsrooms that are representative of the communities they cover. This is coupled with a high turnover of women and people of color in public media newsrooms across the country. SAG-AFTRA looked to the UC Berkeley students engaged in this course to understand issues around recruitment and retention of diverse candidates and employees in public media. The UC Berkeley team explored promotion and retention inequities in public media and how newsroom culture, professional development, mentoring and advocacy programs impact the experiences of minority employees. SAG-AFTRA hopes to continue working with the faculty and staff of UC Berkeley to build a relationship with students. SAG-AFTRA, University of California Berkeley Reach Out to Next Generation of Broadcasters From left, students Luke Stiles, Aaron Holmgren, Amaya Bishop and Megan Yeh — with Jasmine Zheng joining via video — at the UC Berkeley Haas Innovation Lab on May 3. A fter a meeting coordinated by the Organizing and News & Broadcast departments, members launched a social media and internal campaign targeted at American Public Media this spring. Member leaders at bargaining tables from MPR Music, The Current and YourClassical, Marketplace, MPR News and KPCC/SCPR detected troubling patterns of aggressive bargaining and came together to launch a campaign with one simple message across all APM unions: Fair contract now! The situation was unique, because five of the six APM entities are organized with SAG-AFTRA, and all of their contracts are up for bargaining, giving the union leverage to demand fair wages, reasonable working conditions and accountability from management. Members came together and attended each other's bargaining sessions, held virtual actions and showed their support for each other on social media. Solidarity at American Public Media During Contract Negotiations Follow these APM unions on Twitter: KPCC and LAist @KPCCLAistUnion MPR Music and APM Reports @MprApmUnion MPR Music Unions @MPRMusicUnions Marketplace @mplaceunion

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