Post Magazine

July 2013

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Cloud Using the Post pipelines are embracing performance boosts and cost savings. By Marc Loftus More and more productions are embracing cloud technology as a way to increase productivity and save on costs.There are many applications in which the cloud can serve to benefit a project, be it for review and approval, local or long distance collaboration, or even to empower a facility's pipeline beyond its local infrastructure through cloud rendering. This month, we talked with a number of studios that have embraced the cloud. Each is using it in a different way, but all are seeing benefits in terms of productivity, performance and cost savings. Toronto's Township & Company, for example, is using the cloud to add rendering resources to its pipeline. This allowed the commercial studio to branch into long-form work without the need to invest in additional high-end — and expensive — workstations. The FX show Sons of Anarchy has been using the cloud to distribute dailies, eliminating the need to burn as many as 50 DVDs each day and then drive them to different locations throughout Los Angeles. Here's a look at some creative uses of cloud technology, the manufacturers that are offering solutions, and how post pipelines are benefitting. 24 Post • July 2013 www.postmagazine.com

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