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January/February 2020

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BITS & PIECES 8 POST JAN/FEB 2020 N E X T I S S U E VFX FOR TV SERIES Big screen visual effects for the primetime viewer SPECIAL SECTION: STORAGE Post's annual report NAB PREVIEW (PRINT & ONLINE) A look at this year's newest offerings NEWSLETTERS: Industry News (Bi-Weekly); Post Careers (Bi-Monthly); Production Sound/Music (Special Theme) Bonus Distribution, NAB 2020 MARI KOHN 818.291.1153 | CO N TACT U S A B O U T P R I N T & O N L I N E A DV E RT I S I N G O P P O RT U N I T I ES : ISSUE DATE: M A RC H /A P R I L 2 0 2 0 SPACE CLOSE: M A RC H 3 R D MATERIALS CLOSE: M A RC H 1 3 T H MASSTECH WINS TECHNOLOGY & ENGINEERING EMMY AWARD WHITELEY, UK — Masstech Innovations Inc. (www. was recently awarded a Technology & Engineering Emmy by the National Academy of Television Arts & Sciences for its work in "Early Development of HSM Systems that Created a Pivotal Improvement in Broadcast Workflows", alongside fellow contributors Dell, IBM and Quantum. Solutions that effectively manage video media across multiple tiers of storage have been underpin- ning technologies throughout the evolution of M&E workflows to the file-based processes on which M&E organizations rely today. Masstech (and its fellow honorees) played a pivotal role in developing the software management solutions that helped the M&E industry with the transition to file-based, the first step on the journey to the modern cloud and hybrid storage and workflow technologies in which Masstech continues to innovate today. "We are very honored and grateful to the Academy for recognizing the formative work in media storage management pioneered by Masstech and our fellow recipients," comments George Kilpatrick, CEO, Masstech. "It's extremely satisfying to be recognized as one of the industry pioneers, and to be acknowledged for the dedication and innovation that still governs Masstech. We contin- ue to break the mold today by applying software defined storage techniques and advanced workflow to organize customer assets in the hybrid and cloud worlds." The NATAS Technology & Engineering Awards ceremony will be held during the 2020 NAB Show in Las Vegas in April. Fore more storage news, see page 10. ATTO TECHNOLOGY AND DELL EMC COLLABORATE AMHERST, NY — Atto Technology, Inc. (, manufacturer of network, storage connectivity and infrastructure solutions for data-intensive computing environments, is collaborating with Dell EMC (www.delltechnolo to enable LTO SAS tape library sharing over Ethernet networks. Using Atto XstreamCore ET 8200 storage controllers, Dell EMC ML3 tape libraries can connect to Ethernet, offering new architecture/workflow possibilities. "Adding Ethernet connectivity to Dell EMC ML3 tape libraries allows greater flexibility in data access, backup routines and in physically locating the hardware," says Timothy J. Klein, president and CEO of Atto Technology. "We're excited to join with Dell in offering a backup and archive solution that's not only cost-effective, but gives customers more freedom than they've ever had with this type of hardware." Atto XstreamCore ET 8200 is an accelerated hardware protocol converter that connects Serial Attached SCSI (SAS) LTO tape drives to Ethernet net- works via iSCSI. It enables reliable remote Ethernet connectivity to SAS tape devices cost-effectively. Dell EMC ML3 Tape Libraries use the latest LTO tape technologies and are easy to configure, manage and scale. The tape solutions provide secure back- ups that can be automated on a schedule that suits the workflow. Both products offer an uncomplicated backup and archive solution with advanced monitoring and management capabilities that delivers better throughput performance enabled by exclusive Atto SpeedWrite technology. For more storage news, see page 10.

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