Post Magazine

December 2012

Issue link:

Contents of this Issue


Page 5 of 51

Bits & Pieces Creating���a���Winter���Moneyland into the wonderland and lets them make an emotional connection with the spot���s characters,��� he notes. ���As there was no Moneyland in which to shoot, we had to construct our hyper-real environment.��� Foreground elements were built in CG, and matte paintings helped create a larger scale. Lighting was inspired by classic Dutch landscape paintings. Live action was shot against greenscreen. CG characters include Abe and George, the owl and deer, which were created from densely layered dollar bills. All effects and post were handled by the artists at Gravity in NYC under the direction of Harry Dorrington. Autodesk Maya and 3DS Max were used for CG, while compositing was performed in Nuke. Matte paintings were created in Photoshop. The musical underscore was composed at Hyperballad Music in Brooklyn. Chris Arbisi of Studio Center in NYC provided the sound design, audio recording and final mix. In addition to Wiehart, the Xenon team included president/EP Doug Robbins and producer Jennifer Pearlman. ESPN and Full Sail University have opened the new FULL SAIL UNIVERSITY SPORTS LAB POWERED BY ESPN at its Winter Park, FL campus.The new Sports Lab is located in building 4D and will be used for student and professional projects, including ESPN productions. The Lab originally launched in 2010. DIGITAL RAPIDS was selected by Foxtel in Sydney to provide encoding and streaming solutions to underpin Foxtel���s new video initiatives. Foxtel purchased StreamZ Live adaptive streaming encoders and the Digital Rapids Broadcast Manager multi-encoder management system to power the new Foxtel Go App. The encoders and management software are being used to provide IP streams for Foxtel on Xbox 360, Foxtel on Connected TV, and the Foxtel Go App. Academy Award-winning director ANG LEE will be the recipient of The Motion NEC���delivers���new���2K���projector C HICAGO ��� NEC Display Solutions (www. has updated its NC900C digital cinema projection, which is suitable for smaller theatres. The NC900C is part of NEC���s Digital Cinema Projector Series and delivers 2K DCI-compliant cinema quality. This translates to an image brightness of 14-ft-L (using a 1.8 gain screen) on screens up to 30 feet/9 meters, while adhering to DCI color specifications. A new S2K chipset from Texas Instruments helps make the NC900C a compact and 2K DCI-certified digital cinema projector. The all-in-one Integrated Media Server (IMS) with 2TB of RAID-5 storage offers versatile connectivity, while reducing the number of peripheral devices needed. The projector���s High Frame Rate (HFR) capability offers a high-quality picture. NEC is in the final stages of earning DCI CTP certification for the NC900C projector, which will be available this month for just under $30K. 4 Post���������December���2012��� Picture Sound Editors��� (MPSE) 2013 Filmmaker Award, which will be presented at the 60th MPSE Golden Reel Awards on February 17 in Los Angeles. Lee, whose latest film Life of Pi is currently in theaters, was selected for a body of work that has demonstrated superlative artistry and has advanced the craft of filmmaking. Boston-based BORIS FX ( has released Boris Continuum Complete 8 FxPlug (BCC 8 FxPlug). BCC 8 FxPlug delivers over 200 comprehensive VFX filters to Apple Final Cut Pro 7, Apple Final Cut Pro X and Apple Motion 5. Enhanced lens flares, particles, glows and lights, and new FxPlug 2 integration headline the Version 8 release. at a glance N EW YORK ��� Commercial production company Xenon ( has produced a :30 spot that promotes New Jersey State Lottery Holiday Instant Game tickets. Developed through Brushfire, the spot suggests that a lucky ticket could take a $100,000 winner on a journey through a Winter Moneyland. The commercial is a mix of live action and animation. A young couple find themselves at the gate of Winter Moneyland. Upon entering the snow-covered property, they notice reindeer and pine trees, all made out of dollar bills. Children sled through the snow on giant currency, and in the distance, a castle appears, it too made of cash. The spot aired on cable stations in New Jersey, as well as on CBS-owned and operated stations in the New York and Philadelphia markets. Xenon director/CD Michael Wiehart developed the story and created detailed images for the storyboards and style boards so that technical R&D could begin prior to the shoot. ���It was important to me to develop a coherent storyline that draws the viewer Producer/musician Tony Verderosa has relaunched his music house, Thwak!, as KVB MUSIC ( The new brand emphasizes the activities of Verderosa���s KBV Records label, which has been working in artist development since being founded in 2009. The boutique music company has already won a high-profile placement under its new moniker, supplying Royal Caribbean and agency JWT with the raw rock track ���Let���s Get It On��� by the KBV Records��� artist Romans. Additionally, KBV Music has just finished music clearance and supervision for the new feature film Allegiance.

Articles in this issue

Links on this page

Archives of this issue

view archives of Post Magazine - December 2012