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EDITOR'S NOTE www.postmagazine.com 2 POST MAY 2016 ew Form Digital (www.newformdigital.com) is carving out a niche for itself as a creator of scripted content for new and emerging platforms. The two-year-old com- pany was started by Ron Howard and Brian Grazer, and recently moved into a new space in Santa Monica, CA, where it develops, produces, posts and distributes Internet pro- gramming for the likes of Vimeo and Verizon's Go 90. They're even talking with Snapchat. Melissa Schneider is SVP of development and production at New Form Digital, and says the opportunities to create compelling, scripted narrative content for digital-first distribu- tion is what attracted her to the company. Joined by COO Kathleen Grace and senior VP of business development JC Canigilla, the team focuses on developing high-quality scripted content that's below the Netflix and Amazon price range. To date, they have developed 30 pilots and sold 19 series, including Oscar's Hotel for Fantastical Creatures, a co-production with The Jim Henson Creature Shop that appears on Vimeo. "It's about a hotel for fantastical creatures, where the proprietor, after the manager goes out of town, has to make sure the hotel doesn't fall apart," says Schneider. "There are lots of puppets and in-person puppetry. It's a 70-minute series. We broke it up over six episodes and each episode is a different length — anywhere from eight minutes to 12 minutes." Prior to joining New Form, Schneider worked at DreamWorks Animation, where she helped create the daily online show, YouTube Nation. "We were doing 4K video and putting it up every day as a daily talk show." New Form's new Santa Monica space features a similar pipeline, with production and post services based around a 4K, HDR, Adobe Creative Cloud workflow and Open Drives storage. They currently have four seats, but have plans to further grow their in-house services with additional editing and graphics resources. As for the content, each show and delivery platform presents a different opportunity. "Some are VOD, some are ad supported," she explains. "We're really excited about the mod- els that are emerging. What's exciting about 'scripted' is, we are finding the watch time and engagement is outperforming [clients'] reality content." e walked…we saw…we conquered. Post editors and contributors took on the more than 1,800 exhibitors spanning 1,063,380 net square feet of exhibit space and a preliminary reported 103,012 registered attendees converging for the 2016 NAB Show in Las Vegas. We met with manufacturers and studio creatives to find out what new gear, technol- ogies, solutions or projects they were touting. And we reported back to you, by way of our show (April) and post-show (May) issues, our Website and newsletters and, of course, our one-on-one video interviews online for Post TV. We met with Technicolor to find out about the studio's latest projects, including its finish- ing work for The Jungle Book, and with Light Iron and Panavision to learn more about their mobile Outpost on-set solution. Autodesk announced its acquisition of SolidAngle, develop- er of the Arnold rendering solution used on such films as The Martian and HBO series Game of Thrones. According to Autodesk's Chris Bradshaw, "Our goal is to improve customers' collaboration, creativity, productivity and efficiency across their entire pipeline." AJA had a number of new product announcements, including its Kona IP, its first desktop video and audio I/O product for professional IP-based workflows, while Blackmagic an- nounced its public beta version of DaVinci Resolve 12.5 and Dell with its new VR-ready solu- tions. BorisFX, too, rolled out a significant announcement with Boris Continuum Complete 10 for Adobe Premiere Pro CC and After Effects CC, and also offering BCC 10 for OFX. The new package is a thorough collection of professional plug-ins for Adobe Creative Cloud vid- eo applications that includes integrated Mocha technology (a result of last year's Imagineer acquisition). Company founder Boris Yamnitsky told me on the show floor, "This is our larg- est software release in history." All four won Post Pick awards (see page 4 for more on these and other award winners, as well as Honorable Mentions. And check out postmagazine.com for NAB-related online news and Post TV interviews). While NAB is now officially a wrap, and the dust has since settled, we can't and shouldn't simply forget everything we saw or read about from the show. Now it's time to get serious and make these new solutions count. It's one thing to have something new to introduce at the show, but let's ship those products, get the technology into users' hands and see how they're helping move projects forward and advance the post community. 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