Janice Ojczyk, Category
Specialist and Wine
Buyer for Walgreens, has
a keen understanding of
Comparative Effectiveness
Research (CER) insights
and analytics. Her research
revealed that Walgreens'
patrons were demanding a
high-quality wine selection.
JANICE OJCZYK
TRANSFORMS
WALGREENS' WINE
OFFERINGS FROM
GRAB-AND-GO
TO FULL-SERVICE
SECTION
by Tom Caestecker, Jr. /
photos by Jacob Hand
march 2015 / the tasting panel / 57
Convenient
Luxury