Post Magazine

November 2011

Issue link: http://digital.copcomm.com/i/47109

Contents of this Issue

Navigation

Page 3 of 51

editor's note Getting a leg up talented T By RANDI ALTMAN EDITOR-IN-CHIEF raltman@postmagazine.com hings are tough out there for young people looking to find a job after college, and our industry is no exception. There are tons of students currently studying away schools with a special focus on the production and post world; competition is fierce and expec- tations are high. How do you differentiate yourself from the pack? It takes more than raw talent, it takes per- severance, a strong work ethic and a personality that is as un-annoying as possible. And these traits are even more important today because of the number of students who already enter college programs familiar with and sometimes proficient on some of the latest tools. In this issue, we talk to a handful of young pros about their high school, college and newly-minted professional experiences. They share their stories and offer some tips that will resonate with new- bies and industry vets alike (see page 40). David Basulto, a long-time Post contributor and filmmaker, teaches media arts and animation to students at San Marino High School in San Marino, CA, as part of an elective Regional Occupational Program. Basulto also oversees two other very specialized offshoots: a News team that creates news programming and a Field Production team, which shoots sporting and civic events. POST SCRIPT Avid gets busy A By MARC LOFTUS SENIOR EDITOR mloftus@postmagazine.com The program's main tools live within Adobe's at Creative Suite, and students learn to import, edit, color correct, fix audio and export to DVD, Blu- ray or the Web. They acquire footage on Canon 7Ds and JVC GY-HM100U HD cameras using a variety of lenses. In addition to tools, Basulto teaches his students to become storytellers. "They pass the course by showing me proficiency in the tools, cameras and basic storytelling," explains Basulto. "We do short films, docs, music videos and spots/PSAs." While some kids take the course thinking it's an easy "A," Basulto says many grow to love media and pursue it in college. "One current superstar did the USC Film school program this summer and will be a big director one day," he says confidently. What are Basulto's suggestions for those with stars in their eyes? "Everyone wants to be a Hol- lywood director, but it's more than walking down the red carpet," he says. "It takes a lot of work, perspiration and attention to detail. The tools are here to enable anyone with the will an entry into this industry. It's exciting — it's not like the old days where you needed to rent or borrow $100K film cameras, buy film, develop it and then edit on an antiquated or expensive editing system! Carpe Diem kids!" EDITORIAL RANDI ALTMAN Editor-in-Chief (516) 797-0884 raltman@postmagazine.com MARC LOFTUS Senior Editor (516) 376-1087 mloftus@postmagazine.com CHRISTINE BUNISH Film& Video RON DICESARE Audio BOB PANK European Correspondent bob.pank@virgin.net DAN RESTUCCIO West Coast Bureau dansweb451@aol.com BARRY GOCH West Coast Blogger/Reporter IAIN BLAIR Film MICHAEL VIGGIANO Art Director mviggiano@postmagazine.com ADVERTISING NATASHA SWORDS VP, Marketing (818) 291-1112 nswords@copcomm.com MARI KOHN Director of Sales (818) 291-1153 cell: (818) 472-1491 mkohn@postmagazine.com GARY RHODES Eastern & Intl Sales Manager (631) 274-9530 cell (516)410-8638 grhodes@copcomm.com CHRIS SALCIDO Account Manager (818) 291-1144 csalcido@copprints.com CUSTOMER SERVICE 620 West Elk Ave, Glendale, CA 91204 csr@postmagazine.com (800) 280 6446 vid's been busy in recent weeks with sev- eral new announcements regarding the company's pro audio and video editing prod- ucts. In mid-October, in conjunction with the annual AES show, the company introduced Pro Tools 10, and only a few days later, Avid pre- briefed Post on its next Media Composer releases, which begin shipping on November 15. Pro Tools, now 20 years old, gains more than 50 new features in the V.10 release, including Clip Gain, which allows users to adjust levels in the edit window, eliminating the need to return to the mix window. The system also now allows for realtime crossfades without the need to render or recalculate. Avid also introduced a brand new plug-in format with V.10. The AAX (Avid Audio Exten- sion) format runs on both hardware and soft- ware-only systems, and is seeing support by many third-party developers. Additionally, exist- ing RTAS plug-in users can continue to use their plug-ins on new Pro Tools 10 systems. On the hardware side, Avid announced Pro 2 Post • November 2011 Tools|HDX, which provides more than 5x per- formance than the previous HD Accel. HDX is full 32-bit and supports up to 256 voices per card. A Mac tower can employ up to three cards. Pro Tools 10 has a starting price of $699; users can upgrade for $299. The HDX hard- ware will ship by year's end for just under $10K. On the video editing front, Avid introduced the next release of its Media Composer and Symphony — V.6 — as well as V.10 of News- Cutter. The NLEs have been completely rebuilt from their core as 64-bit apps giving them the ability to access greater amounts of RAM, thereby improving playback and the number of streams and formats they can handle. The UI has been modernized with a tab- based interface, but doesn't lose its familiarity. And stereo tools are standard, allowing users to work with single and dual eye material, as well as adjust convergence and color. For more on Media Composer V.6, turn to page 4 in this issue. And check out our Website for full details on Pro Tools 10. www.postmagazine.com opt 2 (publishing), opt 1 (subscriptions) REPRINTS Reprints (781) 255-0625 • (818) 291-1153 LA SALES OFFICE: 620 West Elk Avenue, Glendale, California 91204 (800) 280-6446 WILLIAM R. RITTWAGE President / CEO SEE US ON Post Magazine is published by Post, LLC, a COP communications company. Post does not verify any claims or other information appearing in any of the advertisements contained in the publication, and cannot take any responsibility for any losses or other damages incurred by readers in reliance on such content. Post cannot be held responsible for the safekeeping or return of unsolicited articles, manuscripts, photographs, illustrations or other materials. Subscriptions: Address all subscription correspondence to Post Magazine, 620 West Elk Ave, Glendale, CA 91204. Subscribers may also contact customer service at (800) 280 6446, opt 2 (publishing), opt 1 (subscriptions) or send an email to csr@postmagazine.com For change of address please include the old and new address information, and if possible, include an address label from a recent issue. Subscriptions are available free to qualified individuals within the United States. Non-qualified 1 year rates: USA $63.00. Canada & Mexico $94.00. All Other Countries $133.00. Airmail Delivery is available for an additional $75.00 annually. Postmaster: Send address changes to Post Magazine, P.O. Box 3551, Northbrook, IL 60065-3551. Please send customer service inquiries to 620 W. Elk Ave., Glen- dale, CA 91204

Articles in this issue

Links on this page

Archives of this issue

view archives of Post Magazine - November 2011