of PlasterCity Digital Post,
with his former team in Cul-
Digital (www.lightirondigital.
in the industr y as a file-
he knows that as more
the role of post produc-
expertise has become even more
involved from the very star t
essential.
changing from a film- and
to a file-based infrastruc-
get more involved in pre-
"With more traditional ap-
proaches to filmmaking, the infrastructures are so sta-
ble they don't require post to be that avant garde, but
the new regime is so slipper y and sor t of a moving
target that post needs to inter vene to help produc-
tion in preparation for file-based workflow."
With this brave new world, education and early in-
volvement is key to making these new types of pro-
ductions go smoothly. Cioni goes a step fur ther
though, calling it evangelization. "Entire philosophies of
a process that has 100 years of stability need to be
evolved," he says. "We have worked with extremely
talented, ver y experienced names in this industr y,
many with literally 20 years of filmmaking experience
and less than one year with a file-based workflow.
Early
involved at the concept stage
Randi Altman
Intervention
